Offline Channel Dominated the Market for Alkaline Water Purifiers

According to Custom Market Insights (CMI), the Global Alkaline Water Purifier Market size was estimated at USD 53 million in 2021 and is anticipated to reach around USD 85 million by 2030, growing at a CAGR of roughly 6% between 2022 and 2030. Our research report offers a 360-degree view of the Alkaline Water Purifier market’s drivers and restraints, coupled with the impact they have on demand during the projection period. Also, the report examines global opportunities and competitive analysis for the Alkaline Water Purifier market.

Alkaline Water Purifier Market: Overview

Drinking alkaline water, which has a pH level above seven and up to 10, is reported to rehydrate the body more quickly after exercise and balance the body’s natural pH levels, especially when a person consumes an acidic diet. This allows for the replacement of lost minerals to occur more quickly.

Its supporters claim that it gives people energy, improves the body’s overall health, prevents cancer and diabetes, and delays the onset of aging. The nutritional benefits of alkaline water are spectacular yet unproven. On the other side, the sales are quite genuine.

Browse the full “Alkaline Water Purifier Market Size, Trends and Insights By Application (Residential, Commercial), By Mounting Type (Wall Mounted, Countertop, Others), By Distribution Channel (Online, Offline), and By Region – Global Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2023–2032 “ report at

Growth Factors

The main factor propelling the worldwide alkaline water purifiers market is the rise in demand for alkaline water in recent years. Numerous medical experts assert that alkaline water can prevent chronic diseases like cancer, control the pH level of the body, and reduce the aging process.

The primary driving force behind the expansion in the worldwide alkaline water purifier industry is rising awareness of the importance of staying hydrated and the health advantages of ionized water (Kangen water). Ionized water guarantees purity, rapid evolution in hydration behavior, and water for the body’s detoxification are some innovative developments in this market.

Alkaline water provides a variety of steady selling situations for potential customers looking for upgraded health and wellness benefits from the water they typically consume. This is due to the common health difficulties and well-being trends. Alkaline water purifiers are well established to hold a large market share due to their significant claims, which include quick rehydration, the fulfilment of necessary mineral deficiencies during exercise or other regular activities, maintaining an equilibrium body’s pH level, and a genre to prevent impending illness.

Segmental Overview

The market for Alkaline Water purifiers is segmented into application, mounting type, and distribution channel. Based on application, the alkaline water purifier market is categorized into residential and commercial. The commercial segment held the dominant market share in 2021. The commercial segment includes hospitals, hotels & restaurants, as well as office and school canteens, etc.

Based on mounting type, the alkaline water purifier market is classified into wall-mounted, countertops, and others. The countertop alkaline water purifier dominated the market in 2021.

Based on the distribution channel, the alkaline water purifier market is segmented into online and offline channels. The offline channel segment dominated the market in 2021. Key offline channels include specialty stores, independent retailers, large format stores, and others.

Regional Overview

Although North America and Western Europe experience the highest growth rates, the Asia-Pacific region holds the largest market share. Although the CAGR for alkaline water purifiers in the Asia Pacific region is significant, the growth rate in North America and Europe is also very strong. Particularly in North America, the market has changed from being a niche market to one where the beverage’s experimental phase is acknowledged most strongly.

Report Scope

Feature of the Report Details
Market Size in 2021 USD 53 Million
Projected Market Size in 2030 USD 85 Million
Market Size in 2022 USD 56 Million
CAGR Growth Rate 6% CAGR (2022-2030)
Base Year 2023
Forecast Period 2024-2033
Key Segment By Application, Mounting Type, Distribution Channel, and Region
Report Coverage Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying Options Request tailored purchasing options to fulfil your requirements for research.

Competitive Landscape/ Key Players Insights

In order to reach a broader customer base, major manufacturers are also growing their distribution networks through both online and offline channels. More and more promotional activities and advertisements are being employed to raise consumer knowledge of alkaline water purifiers.

  • 2022: The wellness division “Tesla Healthy Life” of Tesla Power USA has announced the launch of its line of alkaline RO water purifiers. Tesla Power USA combines its cutting-edge technology with its knowledge of the water industry to make clean water accessible to everyone at a reasonable price.
  • 2022: Due to cutting-edge technology and exceptional features introduced to the alkaline iON electrolyte market for the first time, ROBOT unveiled a series of super goods, including the ionSmart, ionQueen, and ionPrince Smart alkaline iON electrolyte water purifier.

Some of the prominent players

  • EHM Group Ltd.
  • Eletop
  • HailiCare
  • NewCell Water Ionizers
  • Watamate
  • Blue Star
  • Santevia Canada
  • Fyydes
  • Tabeab
  • Bright Kitchen
  • Havells India
  • Tyent
  • Others

The global Alkaline Water Purifier market is segmented as follows:

By Application

  • Residential
  • Commercial

By Mounting Type

  • Wall Mounted
  • Countertop
  • Others

By Distribution Channel

  • Online
  • Offline

By Region

North America

  • The U.S.
  • Canada
  • Mexico


  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America