The Global Bottled Water Market size was valued at USD 333.2 Billion in 2023 and is expected to reach USD 538.9 Billion by 2032, at a CAGR of 5.67% during the forecast period 2023 – 2032.

Bottled water is purified water it is cleansed and purified through additional purification processes, typically reverse osmosis, distillation and deionization. Global bottled water is mainly driven by factors such as increasing awareness about health and wellness, growing disposable income in many developing countries, increasing prevalence of gastrointestinal diseases, and scarcity of purified water in many countries.

However, a lack of awareness about bottled water in many underdeveloped countries, and increasingly stringent regulations about the usage of PET material are restraining the market growth during the forecast period.

The increasing prevalence of nutrient fortified water, growing demand for flavored waters, and increased travelling and adventure activities are expected to create lucrative opportunities for the bottled water market during the forecast period. During travelling and adventure activities bottled water is preferred over other waters due to its easy handling process.

Global Bottled Water market is segmented by product type, packaging type, capacity type, distribution channel and region. By product type, still water held the highest market share in 2022 and is expected to keep its dominance during the forecast period owing growing adoption of still water due to cost effectiveness and better functionalities over other types of water.

By packaging type, the global bottled water market is segmented into PET, Cans and others. Among all of these, PET held the highest market share in 2022 and is expected to keep its dominance during the forecast period. PET packaging type is cost effective and convenient to handle over another packaging types.

By distribution channel, the global bottled water market is segmented into on trade and off trade. Among all of these off trade segment is the largest segment in the market. Large network of various off trade channels such as supermarkets/supermarkets, grocery stores, speciality stores etc. is boosting the consumption of bottled water across the globe, which in turn drives the overall market growth.

By region, the global bottled water market is segmented into Asia Pacific, North America, Europe, Middle East & Africa and Latin America. Among all of these regions, Asia Pacific dominated the market with a market share of 42.00% in 2022 and is expected to keep its dominance during the forecast period owing growing utilization of bottled water in China, India, Japan, South Korea, ASEAN and other countries of Asia Pacific.  Furthermore, growing investment by bottled water manufacturing companies in this region is expected to boost the overall production of bottled water, which in turn creates lucrative opportunities for the market during the forecast period.

The North America region held the second largest market share in the global bottled water market during the forecast period owing to the rapidly expanding food and beverages industry in U.S. and Canada. Europe held the third largest market share global bottled water market. The growth of this region is mainly driven by Germany, UK, France, Russia, Spain and Netherlands.

Custom Market Insight has comprehensively analyzed Bottled Water market. The driving forces, restraints, challenges, opportunities, and key trends have been explained in depth to depict depth scenarios of the market. Segment wise market size and market share during the forecast period are analyzed and forecasted to depict the in depth picture of this Bottled Water industry.

The competitive landscape includes key innovators, after market service providers, market giants as well as niche players are studied and analyzed extensively concerning their strengths, weaknesses as well as value addition prospects. In addition, this report covers key players profiling, market shares, mergers and acquisitions, consequent market fragmentation, new trends and dynamics in partnerships.

Report Scope

Feature of the Report Details
Market Size in 2023 USD 333.2 Billion
Projected Market Size in 2032 USD 538.9 Billion
Market Size in 2022 USD 310.45 Billion
CAGR Growth Rate 5.67% CAGR
Base Year 2023
Forecast Period 2024-2033
Key Segment By Product Type, Capacity Type, Packaging Type, Distribution Channel and Region
Report Coverage Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying Options Request tailored purchasing options to fulfil your requirements for research.

List of the prominent players in the Bottled Water Market:

  • Água Mineral
  • Alba Suntory Beverage & Food Ltd.
  • Bisleri International
  • BlueTriton Brands Inc.
  • FIJI Water Company LLC
  • Gerolsteiner Brunnen GmbH & Co. KG
  • Groupe Danone
  • Himalayan Oxyrich
  • Kaiary Angosto
  • Keurig Dr Pepper Inc.
  • Kona Deep
  • Mountain Valley Spring Company LLC
  • National Beverage Corp.
  • Nestle Waters
  • Nongfu Spring
  • Parle Agro
  • PepsiCo
  • Perrier KHS Group
  • Primo Water Corporation
  • Tata Global Beverages Ltd. (TGBL)
  • The Coca-Cola Company
  • Unicer-Bebidas SA Grupo
  • Others

Global Bottled Water Market 2023–2032 (By Billion)

Global Bottled Water Market Segmentation-

By Product Type

  • Still Water
  • Sparkling Water
  • Functional Water
  • Others

By Capacity Type

  • 3 Gallons
  • 5 Gallons
  • Others

By Packaging Type

  • PET
  • Cans
  • Others

By Distribution Channel

  • Off-trade
    • Supermarkets & Hypermarkets
    • Convenience Stores
    • Grocery Stores
    • Others
  • On-trade
  • Online
  • Restaurant/Hotels
  • Cafes
  • Others

Regional Coverage:

North America

  • U.S.
  • Canada
  • Mexico
  • Rest of North America


  • Germany
  • France
  • U.K.
  • Russia
  • Italy
  • Spain
  • Netherlands
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Taiwan
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America