As per the current market research conducted by CMI Team, the global Digital Label Printing Machines Market size is expected to record a CAGR of 5.8% from 2023 to 2032. In 2023, the market size is projected to reach a valuation of USD 11.9 Billion. By 2032, the valuation is anticipated to reach USD 19.7 Billion.

Digital Label Printing Machines Market: Growth Factors and Dynamics

  • Rising Demand for Customization: The growing demand for customized packaging solutions across various industries is a significant growth factor for the digital label printing machines market. Digital printing allows for on-demand and highly customized label production, meeting the diverse needs of businesses.
  • Shift Toward Short-Run Printing: A shift in printing preferences from long-run to short-run jobs is driving the market. Digital label printing machines enable cost-effective short-run printing, reducing waste and enabling businesses to respond quickly to changing market demands.
  • Advancements in Printing Technologies: Ongoing advancements in digital printing technologies, such as improved printheads, color management, and substrate compatibility, contribute to the market’s growth. Enhanced printing capabilities result in higher print quality, accuracy, and efficiency.
  • Increased Adoption of Variable Data Printing: The adoption of variable data printing (VDP) is a dynamic factor driving market growth. Digital label printing machines excel at VDP, allowing for the incorporation of variable information, barcodes, and serialization, crucial for industries like pharmaceuticals and food packaging.
  • Growing E-commerce and Product Diversification: The rise of e-commerce and the need for visually appealing packaging to distinguish products in a competitive market are fueling the demand for digital label printing machines. Businesses leverage digital printing for vibrant and high-quality labels, enhancing brand visibility.
  • Sustainability and Reduced Environmental Impact: Increasing emphasis on sustainability and environmental concerns favor digital label printing. The ability to print on-demand minimizes waste, and digital printing often involves eco-friendly inks and substrates, aligning with the growing demand for sustainable packaging solutions.
  • Flexibility in Design and Prototyping: The flexibility offered by digital label printing machines in design and prototyping is a key growth factor. Businesses can quickly test and iterate label designs without the constraints of traditional printing setups, allowing for efficient product development and market testing.
  • Integration with Industry 4.0 and Smart Packaging: The integration of digital label printing machines with Industry 4.0 technologies and the concept of smart packaging contributes to market dynamics. Digital printing allows for the incorporation of QR codes, RFID tags, and other smart elements, enhancing traceability, consumer engagement, and supply chain management.

Digital Label Printing Machines Market: Partnership and Acquisitions

  • In 2021, Clayton Dubilier & Rice (CD&R) revealed three definitive agreements for CBR funds to acquire and merge Fort Dearborn and Multi-Color Corporation (MCC). This strategic consolidation is expected to generate diverse synergies in label technologies, end categories, geographies, and customer segments.
  • In 2021, Roland DG Corporation introduced the Versa LEC2-640/330, expanding its range of wide-format UV printers/cutters. These 64-inch and 30-inch models feature advanced technology, offering versatile printing and cutting capabilities to meet the diverse needs of the industry.

Report Scope

Feature of the Report Details
Market Size in 2023 USD 11.9 Billion
Projected Market Size in 2032 USD 19.7 Billion
Market Size in 2022 USD 11.2 Billion
CAGR Growth Rate 5.8% CAGR
Base Year 2023
Forecast Period 2024-2033
Key Segment By Technology Type, Ink Type, Speed, End Use and Region
Report Coverage Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying Options Request tailored purchasing options to fulfil your requirements for research.

Digital Label Printing Machines Market: COVID-19 Analysis

The COVID-19 pandemic has had a significant impact on the Digital Label Printing Machines Market, with the industry experiencing both positive and negative effects. Here are some of the key impacts:

  • Disruption in Supply Chains: The pandemic led to disruptions in global supply chains, affecting the production and distribution of digital label printing machines. Restrictions on movement and lockdowns impacted the availability of components and equipment.
  • Postponement of Investment Decisions: Many businesses postponed or reevaluated their investment decisions amid economic uncertainties during the pandemic. The hesitation to invest in new machinery, including digital label printing machines, affected market demand.
  • Reduced Production Activities Across Industries: With lockdowns and reduced operational capacities in various industries, the overall demand for labels and packaging, and consequently, digital label printing machines, experienced a decline due to lower production activities.
  • Digital Transformation Acceleration: The need for remote operations and increased efficiency during the pandemic accelerated digital transformation initiatives. Companies invested in digital label printing machines to meet the rising demand for flexible and on-demand printing solutions.
  • Focus on E-commerce Packaging: The surge in e-commerce during the pandemic drove the need for visually appealing and customizable packaging. Digital label printing machines played a crucial role in fulfilling this demand, especially as businesses adapted to new consumer behaviours.
  • Rise in Personalization Trends: Post-pandemic, there is an increased focus on personalized packaging to enhance brand engagement. Digital label printing machines enable businesses to incorporate personalized elements, such as names or regional variations, catering to evolving consumer preferences.
  • Supply Chain Resilience and Localized Production: The disruptions highlighted the importance of resilient supply chains. Recovery strategies involve a shift toward localized production and sourcing to mitigate future risks, with digital label printing machines facilitating on-site printing for quicker response times.
  • Increased Adoption of Sustainable Practices: The pandemic underscored the importance of sustainability, influencing recovery strategies. Digital label printing machines contribute to sustainable practices by allowing businesses to use eco-friendly inks, materials, and on-demand printing, aligning with the post-pandemic emphasis on environmental responsibility.

In conclusion, the COVID-19 pandemic has had a mixed impact on the Digital Label Printing Machines Market, with some challenges and opportunities arising from the pandemic.

Global Digital Label Printing Machines Market 2023–2032 (By Billion)

List of the prominent players in the Digital Label Printing Machines Market:

  • A B Graphic International Ltd.
  • Afinia Label
  • Allen Datagraph Systems Inc.
  • Colordyne Technologies LLC
  • Durst Phototechnik AG
  • EFI (Electronics for Imaging Inc.)
  • Epson America Inc.
  • HP Inc.
  • Inkcups
  • Konica Minolta Inc.
  • Markem-Imaje
  • Mouvent AG
  • Primera Technology Inc.
  • Xeikon
  • Domino Printing Sciences plc
  • Others

The Digital Label Printing Machines Market is segmented as follows:

By Technology Type

  • Inkjet Printers
  • Laser Printers
  • Electrophotographic Printer
  • Others

By Ink Type

  • Solvent Based
  • Water Based
  • UV-based
  • Others

By Speed

  • Less than 30 meters/min
  • 30-50 meters/min
  • More than 50 meters/min

By End Use

  • Food & Beverages
  • Personal Care & Cosmetic
  • Pharmaceutical
  • Home Care
  • Others

Regional Coverage:

North America

  • U.S.
  • Canada
  • Mexico
  • Rest of North America


  • Germany
  • France
  • U.K.
  • Russia
  • Italy
  • Spain
  • Netherlands
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Taiwan
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America