According to Custom Market Insights (CMI), the Global “Online On-demand Laundry Service Market” research report comprises historic data, current market estimations & forecasts, PEST analysis, driving & restraining factors, upcoming technologies, and competitive analysis, and technological developments concerning the related industry. Further, the report categorizes the key profiles of global key players.

Additionally, the global Online On-demand Laundry Service market potential report is studied with the amalgamation of steps, including industry insights and practical solutions. As per the research on the “Global On-demand Laundry Service Market”, the market size is estimated at around USD 16.34 billion in 2021 and is projected to witness a CAGR growth of approximately 36% during 2022-2030.

Online On-demand Laundry Service Market: Overview

The Online On-demand Laundry Service industry is experiencing high growth worldwide. These services are commonly booked through mobile apps. Customers can conveniently arrange for easy door pick-up and drop-off service. A shift in trend from standard laundry to on-demand laundry has been noticed with the rising internet penetration and an increasing number of online service providers.

Browse the full “Online On-demand Laundry Service Market Size, Share, Growth Analysis Report By Service (Laundry Care, Dry Clean, Duvet Clean), By Application (Residential, Commercial), and By Region – Global Industry Overview, Statistical Data, Competitive Intelligence, Trends, Outlook, and Forecast 2023–2032″ report at

Global Online On-Demand Laundry Service Market 2023 – 2032 (By Services)

Growth Factors

The increased adoption of Online On-demand Laundry Services among residential users in the past few years. Rising urbanization, surging working population, changing lifestyles, as well as the adoption of technological innovations in the online laundry services industry is fueling the growth of the Online On-demand Laundry Service market. Further, the rapid growth of online luxury stores is also boosting the sales of high-end products. Moreover, the growth in E-commerce enables convenient purchasing of goods produced in remote locations. Thus, it has made a significant contribution to supporting the growth of the Online On-demand Laundry Service market. However, the high prices of efficient laundry services are hindering the growth of the market to a certain extent. Also, the rise in public awareness regarding the significance of living a healthy and hygienic lifestyle has led to high demand for laundry services.

Segmental Overview

The market for Online On-demand Laundry Services is bifurcated into service and application. Based on service, the market is led by the laundry care segment. By application segment, the commercial application is projected to lead the market. The growth is attributed to the rising number of hospitals, hotels, medical clinics, and eateries, across the world. Moreover, the residential segment is also experiencing notable growth during the forecast period.

Global Online On-Demand Laundry Service Market 2023 – 2032 (By End-User)

Regional Overview

Increased Working-Class Population in Asia-Pacific

Asia Pacific region is expected to experience high growth in its online on-demand. The rising middle-class population coupled with urbanization in the region is one of the key factors boosting market growth. The growing awareness and encouragement of working women are one of the key factors boosting the market growth. Further, the busy lifestyle of people in the region is also boosting the market growth. Although, the market in North America is expected to hold the dominant position in 2021 followed by Europe.

Report Scope

Feature of the ReportDetails
Market Size in 2021USD 16.34 Billion
Projected Market Size in 2030USD 28.63 Billion
CAGR Growth Rate36% CAGR (2022-2030)
Base Year2023
Forecast Period2024-2033
Prominent PlayersNeatly, Rinse, Inc., Hampr, Hamperapp, PML Solutions, Mulberrys Garment Care, Laundryheap, The Hustle, ihateironing, FlyCleaners, , WASHMEN, Press Technologies Inc., Procter and Gamble, and Others
Key SegmentBy Service, Application, and Region
Report CoverageRevenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional ScopeNorth America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying OptionsRequest tailored purchasing options to fulfil your requirements for research.

Key Players Insights

Companies operating the market are adopting technological-driven features in the services provided as a key strategy to retain their market share. The market for Online On-demand Laundry Services is highly competitive. It includes various global as well as regional players. A noteworthy portion of the market share was held by certain regional players. Key strategies adopted by players include extensive service portfolio, continuous innovations in apps and platforms, and constant rollout of memberships and offers to retain the existing customer base as well as to attract new customers.

There are numerous players operating in the Online On-demand Laundry Service market, which influences the overall pricing strategy of the service, according to prevailing market competition. The manufacturers are highly focused on the introduction of new offers and a shift towards organic and eco-friendly products used by service providers has been noticed. The presence of a robust supplier base coupled large customer base results in high competition in the market. Also, due to low entry barriers, the market is highly fragmented.

Global Online On-Demand Laundry Service Market 2023 – 2032 (By Billion)

Some of the prominent players

  • Neatly
  • Rinse, Inc.
  • Hampr
  • Hamperapp
  • PML Solutions
  • Mulberrys Garment Care
  • Laundryheap
  • The Hustle
  • ihateironing
  • FlyCleaners,
  • Press Technologies Inc.
  • Procter and Gamble

The global online on-demand laundry service market is segmented as follows:

By Components

  • Apps
  • Services
  • Dry cleaning
  • Wash & Fold
  • Hang Dry
  • Others

By Services:

  • General Washing
  • Wash & Fold
  • Dry Cleaning
  • Delivery Services
  • Others

By Laundry Items:

  • Casual Wears
  • Bedding
  • Robes
  • Hang Dry items
  • Suits, Coats and Blazers
  • Home Decoration Clothes
  • Others

By End-User:

  • Residential
  • Commercial

By Geography

North America

  • The U.S.
  • Canada
  • Mexico


  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America