Global Clean Label Starch Market 2024–2033

Reports Description

Global Clean Label Starch Market was valued at USD 1.5 Billion in 2024 and is expected to reach USD 3.3 Billion by 2033, at a CAGR of 5.5% during the forecast period 2024 - 2033.

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Clean label starch is a form of starch sourced from natural sources and minimally processed, with no additions, chemicals, or artificial substances. It is employed as a thickening, binding, or stabilising agent in food items to provide clear, visible labelling and fulfil customer desire for natural and healthful ingredients.

Clean Label Starch Market Growth Factors

Increasing demand for natural and organic products

The growing desire for natural and organic products is a key driver of the clean label starch industry. Consumers are increasingly prioritising health and wellbeing, preferring food and beverage goods built from basic, identifiable ingredients.

Clean label starches originating from natural sources such as maize, tapioca and potatoes fit into this trend since they are seen to be the least processed and free of synthetic ingredients. Clean label starches also provide functional benefits that include thickening, stabilizing, and texture improvement, making them useful ingredients in a variety of food and beverage applications.

As customers become more sensitive to the labels of ingredients and seek transparency in food formulations, demand for clean label starches is likely to rise further, boosting market growth in response to the growing preference for natural and organic products.

For instance, 73% of customers are inclined to make purchases based on whether they will have a lower environmental effect, and 41% are ready to pay more by purchasing all-natural and organic products. In Mexico, organic sales increased by 53%, while organic product sales increased by 17%. Despite the increased prices, customers chose items that prioritised wellbeing.

Rising demand from food and beverage industry

Increased demand from the food and beverage sector is propelling the clean label starch economy, owing to shifting consumer tastes and increased awareness of health and wellbeing. Consumers prefer goods made with natural, least processed components, prompting food and beverage makers to replace artificial flavours with clean label alternatives such as starch.

Clean label starches made from natural sources such as maize, tapioca, and potato provide functional features such as thickening, gelling, and stabilisation while adhering to clean label guidelines. They provide producers with a solution for developing items that meet customer desires for clarity and authenticity.

Furthermore, clean label starches accommodate dietary constraints like as gluten-free and vegan diets, broadening their popularity in the food and beverage sector. Consequently, demand for clean label starches is expected to continue growing as manufacturers prioritize clean label formulations to meet consumer demands for healthier and more natural food options.

For instance, On-the-go food products are becoming increasingly popular. These involve pre-packaged nutritious snacks, vegan freezer dinners, and portable protein drinks. Customers are looking for food and drinks that may meet their flexible lives. Utilising online services in the food and beverage industry may accelerate up business growth.

Clean Label Starch Market: Restraints

High cost than conventional starch products

The increased cost of clean-label starch products in comparison to traditional starch products is a substantial barrier to market expansion. While customers increasingly choose clean label products created from natural and least processed components, the manufacturing and procurement of such ingredients might be more expensive.

Clean label starches are often produced from non-GMO sources and processed in ways that eliminate chemical additions or alterations, which raises production costs. As an outcome, producers confront difficulties in selling their clean label starch products economically against traditional starches.

This price gap may discourage certain customers, specifically those who are more sensitive to price swings, from selecting clean label products, restricting market adoption.

Clean Label Starch Market: Opportunities

Rising demand for gluten-free products

The growing demand for gluten-free goods is a major driver of the clean-label starch industry. As more people seek gluten-free options owing to health issues like celiac disease or gluten sensitivity, food makers have begun to clean label starches as an alternative option.

Clean label starches are obtained from natural sources and include no additives, preservation agents, or artificial substances, which makes them appealing to health-conscious customers who seek easier and healthier food alternatives. Furthermore, clean label starches have functional features which include thickening, stabilising, and binding, making them appropriate for a variety of gluten-free items such as cakes, cookies, snacks, and sauces.

The increased demand for gluten-free goods, along with the preference for clean label components, drives the adoption of clean label starches by food manufacturers seeking to meet consumer needs and preferences in the gluten-free market segment.

For instance, the market is expected to grow owing to attempts to avoid diseases such as diabetes, obesity, heart disease, chronic lung disease, and metabolic syndrome. When the COVID-19 epidemic began, the demand for gluten-free products surged. This increase may be attributed to consumers' increased worries about their health and well-being. The pandemic has piqued consumer interest in how items function nutritionally.

Clean Label Starch Market: Segmentation Analysis

Global Clean Label Starch market is segmented by form, source, end user, and region. Based on form, the market is classified into liquid and powder. Liquid dominated the market in 2023 with a market share of 75.8% and is expected to keep its dominance during the forecast period 2024-2033.

Liquid clean label starches dominate the market by providing a natural, clear, and adaptable alternative for food and beverage makers looking for clean label ingredients. These starches, sourced from plant sources such as maize, tapioca kernel and potato, are minimally processed and do not include chemical additives or preservatives.

As demand from customers for clean label products rises, liquid starches offer capabilities such as thickening, coagulating, and stabilising without sacrificing product quality or sensory qualities. Their liquid nature facilitates absorption into formulations, increasing processing efficiency and lowering production costs.

In addition, liquid clean label starches provide exceptional performance in a wide range of uses, such as meals, sauces, dairy items, and drinks, addressing the demands of producers who want to make natural, healthful goods while retaining flavour, and texture.

Based on source, the market is classified into tapioca, rice, corn and potato. Corn dominated the market in 2023 with a market share of 48.5% and is expected to keep its dominance during the forecast period 2024-2033. Corn is an abundant source of starch, which may be extracted and utilised in a variety of food and beverage applications.

Clean label starch, made from maize, appeals to consumers who want natural and less processed components in their goods. Corn-based starches are frequently non-GMO and devoid of additives or chemical alterations, which aligns with clean label tendencies.

Corn starch also has functional features which include thickening, binding, and stabilising, making it suitable for usage in a variety of culinary products such as soups, sauces, baked goods, and snacks. Its low cost and abundance add to its importance in the clean label starch industry, fuelling interest among food makers seeking to fulfil consumer demands for simple, clean, and visible ingredient lists.

Based on end user, the market is classified into food and beverages, paper industry, feed industry and others. Food and beverages dominated the market in 2023 with a market share of 65.5% and are expected to keep their dominance during the forecast period 2024-2033.

The food and beverage sector is driving the clean label starch market by rising customer demand for natural and less processed ingredients. As customers become more health-conscious and cautious about the contents of their food and beverages, there is a rising preference for goods with clean labelling and no artificial additions, preservation agents, or chemicals.

Clean label starches, produced from organic materials such as maize, tapioca, and potato, answer this requirement by providing clean, simple, and easily identifiable ingredients for usage in a variety of food and beverage applications.

Report Scope

Clean Label Starch Market: Regional Analysis

By region, Clean Label Starch market is segmented into North America, Europe, Asia-Pacific, Latin America, Middle East & Africa. North America dominated the global Clean Label Starch market in 2023 with a market share of 40.5% and is expected to keep its dominance during the forecast period 2024-2033.

Demand from customers in North America for natural and unprocessed food components is increasing, resulting in increased interest in clean label starches originating from sources such as corn, tapioca, and potato.

Furthermore, high regulatory standards and labelling regulations in North America push food makers to utilise cleaner ingredients, such as starches with clear and identifiable names. In addition, the region's widely recognised food and beverage sector, together with strong consumer awareness of health and wellness, produces a favourable market climate for clean label starch products.

Moreover, developments in food processing technology, as well as the existence of major manufacturers focused on clean label solutions, support market expansion by providing a comprehensive variety of clean label starch alternatives adapted to various customer preferences and industry requirements.

Clean Label Starch Market Recent Developments

• In January 2021, Tate & Lyle broadened its tapioca-based starch product portfolio. It introduced REZISTA MAX, an emulsifying starch, and BRIOGEL, a gel formation starch.

• In November 2020, Roquette Frères introduced its pea starch Lycagel for vegetarian soft gel capsules. Lycagel pea starch enables capsule producers to create plant soft gel formulations.

• In July 2020, Ingredion Incorporated launched three new organic native starches: organic corn starch PURITY Bio 201, the starch from tapioca PURITY Bio 301, and organic native rice starch PURITY 805. With the introduction of these items, food producers now have access to a greater selection of high-performing certified organic options for creating on-trend products.

List of the prominent players in the Clean Label Starch Market:

• Cargill Incorporated
• Ingredion Incorporated
• Tate & Lyle PLC
• Archer Daniels Midland Company
• Roquette Frères
• Emsland Group
• Grain Processing Corporation
• AGRANA Beteiligungs-AG
• Beneo GmbH
• Avebe U.A.
• Sonish GmbH & Co. KG
• Western Polymer Corporation
• Manildra Group
• Südzucker AG
• Tereos S.A.
• Zhucheng Xingmao Corn Developing Co. Ltd.
• SunOpta Inc.
• MGP Ingredients Inc.
• Taiyo Kagaku Co. Ltd.
• Thai Flour Industry Co. Ltd.
• Others

These key players are adopting various growth strategies such as mergers & acquisitions, joint ventures, expansion, strategic alliances, new product launches, etc. to enhance their business operations and revenues.

The Clean Label Starch Market is segmented as follows:

By Form

• Liquid
• Powder

By Source

• Tapioca
• Rice
• Corn
• Potato

By End User

• Food and Beverages
• Paper Industry
• Feed Industry
• Others

Regional Coverage:

North America

• U.S.
• Canada
• Mexico
• Rest of North America

Europe

• Germany
• France
• U.K.
• Russia
• Italy
• Spain
• Netherlands
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• New Zealand
• Australia
• South Korea
• Taiwan
• Rest of Asia Pacific

The Middle East & Africa

• Saudi Arabia
• UAE
• Egypt
• Kuwait
• South Africa
• Rest of the Middle East & Africa

Latin America

• Brazil
• Argentina
• Rest of Latin America