Report Code: CMI49111

Published Date: May 2024

Pages: 320+

Category: India

Report Snapshot

CAGR: 9.7%

Source: CMI

Study Period: 2024-2033
Fastest Growing Market: India
Largest Market: India

Major Players

  • Paytm Payments Bank
  • Razorpay
  • PayU India
  • CCAvenue
  • BillDesk
  • Instamojo
  • Others

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Reports Description

India Payment Gateway  Market was valued at USD 1.6 Billion in 2024 and is expected to reach USD 3.2 Billion by 2033, at a CAGR of 9.7% during the forecast period 2024 – 2033.

A payment gateway is a technology that allows online retailers to safely accept electronic payments via the Internet. It serves as an intermediary between the merchant’s website or application and the bank that conducts the payment.

India Payment Gateway Market: Growth Factors

Surge in demand for online payment solutions

The spike in demand for online payment solutions has had a tremendous impact on the Indian payment gateway industry, catalysing a transformational shift in consumer behaviour and corporate operations.

As India quickly embraces digitization and e-commerce, customers increasingly choose the ease, security, and accessibility provided by online payment systems. This rising demand is being driven by a variety of causes, including the expansion of smartphones, broad internet access, and government measures to promote digital transactions.

Furthermore, the COVID-19 epidemic encouraged the growth of online payment systems by encouraging contactless transactions through social distancing techniques. Businesses see the necessity of catering to this changing customer landscape and are quickly implementing online payment gateways into their operations to capitalise on the increasing e-commerce sector.

The payment gateway market in India has expanded rapidly, with both domestic and foreign competitors offering new solutions customised to the different demands of businesses and consumers. This rise in demand not only promotes financial inclusion by increasing access to digital payment systems but also supports economic growth by allowing smooth transactions in India’s rapidly developing digital economy environment.

Increasing internet penetration

The increasing internet penetration in India has been a major driver of the payment gateway market’s growth. As more Indians get access to the internet, particularly via smartphones, there is an increasing need for convenient and secure online payment methods.

The increase in internet users has resulted in a large market of digitally aware customers who prefer to purchase and trade online. As a result, businesses of all sizes are increasingly using e-commerce platforms to reach out to this growing client base.

To meet this expanding demand, payment gateway providers have created new solutions to ensure seamless online transactions, including credit/debit cards, net banking, mobile wallets, and UPI (Unified Payments Interface). Furthermore, the government’s push for digitalization and projects such as Digital India have expedited the use of online payment methods.

As internet penetration increases, the Indian payment gateway market is positioned for long-term development, driven by rising demand for simple and secure digital payment solutions.

India Payment Gateway Market: Restraints

Data privacy concern

Data privacy issues are a key hindrance to the expansion of the payment gateway business in India. With the rising digitalization of financial activities, customers are becoming more concerned about the security of their personal and financial information.

Data leaks and cyber-attacks have exacerbated these worries, resulting in a loss of faith in online payment systems. Consumers are concerned about unauthorised access to sensitive data, such as bank accounts and personal identifying information, which might lead to identity theft, financial fraud, or other types of misuse.

As a result, many consumers are hesitant to use online payment gateways, preferring conventional cash transactions or other offline payment methods that they view as safer.

Furthermore, stringent data privacy regulations and compliance requirements complicate the operating environment for payment service providers, necessitating strong security measures and compliance frameworks that can raise expenses for operation and regulatory burdens, stifling market growth.

India Payment Gateway Market 2024–2033 (By Type)

India Payment Gateway Market: Opportunities

Adoption of blockchain technology

The implementation of blockchain technology has the potential to transform the Indian payment gateway business by improving security, transparency and efficiency. Blockchain provides a decentralised and tamper-proof ledger system for recording transactions across several nodes, removing the need for middlemen and lowering the risk of fraud.

In India, where digital payment security is a major concern, blockchain’s cryptographic protocols maintain transaction integrity while also protecting sensitive financial data. Furthermore, blockchain-based payment gateways speed up cross-border transactions by lowering processing times and transaction costs, promoting international trade and e-commerce growth.

Furthermore, smart contracts powered by blockchain technology automate payment procedures, lowering administrative hassles and increasing operational efficiency for enterprises. As India advances its digital economy ambitions and embraces fintech technologies, the use of blockchain technology in payment gateways is set to spark seismic change, boosting market development and opening up new avenues for financial inclusion and creativity.

India Payment Gateway Market 2024–2033 (By End User)

India Payment Gateway Market: Segmentation Analysis

India Payment Gateway market is segmented by type, enterprise, end user, and region.  Based on type, the market is classified into hosted and non-hosted. Hosted dominated the market in 2023 with a market share of 65.1% and is expected to keep its dominance during the forecast period 2024-2033.

The introduction of hosted solutions has transformed the Indian payment gateway sector. Hosted payment gateways enable companies to accept online payments in a simplified and safe manner by outsourcing payment processing to third-party service providers.

This architecture has acquired great appeal in India because to its simplicity of integration, strong security features, and regulatory compliance. Businesses, particularly small and medium-sized organisations (SMEs), have adopted hosted payment gateways because they minimise the need for expensive infrastructure setup and maintenance expenditures.

Furthermore, hosted solutions provide payment flexibility by accepting a variety of payment methods such as credit/debit cards, net banking, and digital wallets, meeting the unique demands of Indian customers.

Based on enterprise, the market is classified into large enterprises and small & medium enterprises. Large Enterprises dominated the market in 2023 with a market share of 59.9% and is expected to keep its dominance during the forecast period 2024-2033.

Large corporations drive the Indian payment gateway industry with their vast financial resources, technological skills, and extensive client bases. These companies often invest substantially in creating new payment gateway solutions that leverage cutting-edge technologies like artificial intelligence, machine learning, and blockchain to improve security, efficiency, and user experience.

Furthermore, their vast presence in a variety of industries allows them to build partnerships and collaborations with financial companies, e-commerce platforms, and other stakeholders, broadening the scope of their payment solutions.

Moreover, huge corporations frequently provide customised payment gateway services geared to the unique demands of organisations, such as seamless connection with current systems, multi-currency compatibility, and complete analytics possibilities.

Based on end users, the market is classified into BFSI, media & entertainment, retail & e-commerce, travel & hospitality and others. Retail & E-commerce dominated the market in 2023 with a market share of 27.8% and is expected to keep its dominance during the forecast period 2024-2033.

Retail and e-commerce have contributed significantly to the expansion of India’s payment gateway business. The fast growth of online retail and e-commerce platforms has increased demand for safe, efficient, and easy payment methods.

With the growing popularity of digital payments among Indian customers, retail and e-commerce enterprises are looking for dependable payment gateway services to ensure smooth transactions. These payment gateways cater to a variety of client preferences by providing a wide range of payment choices such as credit cards, debit cards, net banking, digital wallets, and UPI.

Furthermore, the advent of mobile commerce and the ubiquity of smartphones have increased the demand for reliable payment gateway solutions that work with mobile devices.

Report Scope

Feature of the Report Details
Market Size in 2024 USD 1.6 Billion
Projected Market Size in 2033 USD 3.2 Billion
Market Size in 2023 USD 1.3 Billion
CAGR Growth Rate 9.7% CAGR
Base Year 2023
Forecast Period 2024-2033
Key Segment By Type, Enterprises, End User and Region
Report Coverage Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
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India Payment Gateway Market: Regional Analysis

India Payment Gateway market is segmented into East India, West India, North India and South India. West India dominated the India Payment Gateway market in 2023 with a market share of 41.4% and is expected to keep its dominance during the forecast period 2024-2033.

The West India region plays a significant role in driving the payment gateway market in India due to several factors. Key economic hubs such as Mumbai and Pune are located in the West, creating a favorable climate for enterprises and financial institutions.

Second, the region’s growing tech-savvy populace and strong startup culture are increasing demand for digital payment options. Furthermore, the existence of important companies and payment-focused fintech firms, such as Paytm and Razorpay, promotes market innovation and competition.

Furthermore, government efforts such as Digital India and the Unified Payments Interface (UPI) have expedited the adoption of digital payments throughout the region, driving the expansion of payment gateway services.

Overall, the West India region serves as a dynamic hub for technological innovation and economic activity, exerting a significant influence on the development and expansion of the payment gateway market in India.

India Payment Gateway Market 2024–2033 (By Billion)

India Payment Gateway Market: Recent Developments

  • In February 2022, Good Life Centre, a humanitarian organisation situated in Tamil Nadu, needed a digital solution to optimise its donation management tracking. The PayPal team reviewed the NGO’s request to construct mock screens for a donation management app. After designing the workflow, the UX and UI professionals developed the programme.
  • In January 2022, CCAvenue stated that it has incorporated NSDL Payments Bank’s direct debit feature to help Indian eCommerce. The combination of these two payment companies would provide new profitable options for lakhs of Indian web businesses that already use CCAvenue’s payment gateway services.
  • In March 2022, Razorpay acquired IZealiant Technologies, a provider of innovative payment solutions for banks.

List of the prominent players in the India Payment Gateway Market:

  • Paytm Payments Bank
  • Razorpay
  • PayU India
  • CCAvenue
  • BillDesk
  • Instamojo
  • MobiKwik
  • Pine Labs
  • Atom Technologies
  • HDFC Bank
  • ICICI Bank
  • Axis Bank
  • State Bank of India
  • PayPal India
  • Amazon Pay India
  • Google Pay India
  • PhonePe
  • BharatPe
  • Citrus Payment Solutions
  • Oxigen Services India
  • Others

These key players are adopting various growth strategies such as mergers & acquisitions, joint ventures, expansion, strategic alliances, new product launches, etc. to enhance their business operations and revenues.

The India Payment Gateway Market is segmented as follows:

By Type

  • Hosted
  • Non-hosted

By Enterprises

  • Large Enterprises
  • Small & Medium Enterprises

By End User

  • BFSI
  • Media & Entertainment
  • Retail & E-commerce
  • Travel & Hospitality
  • Others

Table of Contents

  • Chapter 1. Preface
    • 1.1 Report Description and Scope
    • 1.2 Research scope
    • 1.3 Research methodology
      • 1.3.1 Market Research Type
      • 1.3.2 Market Research Methodology
  • Chapter 2. Executive Summary
    • 2.1 India Payment Gateway Market, (2024 – 2033) (USD Billion)
    • 2.2 India Payment Gateway Market: snapshot
  • Chapter 3. India Payment Gateway Market – Industry Analysis
    • 3.1 India Payment Gateway Market: Market Dynamics
    • 3.2 Market Drivers
      • 3.2.1 Surge in demand for online payment solutions
      • 3.2.2 Increasing internet penetration
    • 3.3 Market Restraints
    • 3.4 Market Opportunities
    • 3.5 Market Challenges
    • 3.6 Porter’s Five Forces Analysis
    • 3.7 Market Attractiveness Analysis
      • 3.7.1 Market Attractiveness Analysis By Type
      • 3.7.2 Market Attractiveness Analysis By Enterprises
      • 3.7.3 Market Attractiveness Analysis By End User
  • Chapter 4. India Payment Gateway Market- Competitive Landscape
    • 4.1 Company market share analysis
      • 4.1.1 India Payment Gateway Market: company market share, 2023
    • 4.2 Strategic development
      • 4.2.1 Acquisitions & mergers
      • 4.2.2 New Product launches
      • 4.2.3 Agreements, partnerships, collaboration, and joint ventures
      • 4.2.4 Research and development and Regional expansion
    • 4.3 Price trend analysis
  • Chapter 5. India Payment Gateway Market – Type Analysis
    • 5.1 India Payment Gateway Market Overview: By Type
      • 5.1.1 India Payment Gateway Market Share, By Type, 2023 and 2033
    • 5.2 Hosted
      • 5.2.1 India Payment Gateway Market by Hosted, 2024 – 2033 (USD Billion)
    • 5.3 Non-hosted
      • 5.3.1 India Payment Gateway Market by Non-hosted, 2024 – 2033 (USD Billion)
  • Chapter 6. India Payment Gateway Market – Enterprises Analysis
    • 6.1 India Payment Gateway Market Overview: By Enterprises
      • 6.1.1 India Payment Gateway Market Share, By Enterprises, 2023 and 2033
    • 6.2 Large Enterprises
      • 6.2.1 India Payment Gateway Market by Large Enterprises, 2024 – 2033 (USD Billion)
    • 6.3 Small & Medium Enterprises
      • 6.3.1 India Payment Gateway Market by Small & Medium Enterprises, 2024 – 2033 (USD Billion)
  • Chapter 7. India Payment Gateway Market – End User Analysis
    • 7.1 India Payment Gateway Market Overview: By End User
      • 7.1.1 India Payment Gateway Market Share, By End User, 2023 and 2033
    • 7.2 BFSI
      • 7.2.1 India Payment Gateway Market by BFSI, 2024 – 2033 (USD Billion)
    • 7.3 Media & Entertainment
      • 7.3.1 India Payment Gateway Market by Media & Entertainment, 2024 – 2033 (USD Billion)
    • 7.4 Retail & E-commerce
      • 7.4.1 India Payment Gateway Market by Retail & E-commerce, 2024 – 2033 (USD Billion)
    • 7.5 Travel & Hospitality
      • 7.5.1 India Payment Gateway Market by Travel & Hospitality, 2024 – 2033 (USD Billion)
    • 7.6 Others
      • 7.6.1 India Payment Gateway Market by Others, 2024 – 2033 (USD Billion)
  • Chapter 8. India Payment Gateway Market – Regional Analysis
    • 8.1 India Payment Gateway Market Regional Overview
    • 8.2 India Payment Gateway Market Share, by Region, 2023 & 2033 (USD Billion)
  • Chapter 9. Company Profiles
    • 9.1 Paytm Payments Bank
      • 9.1.1 Overview
      • 9.1.2 Financials
      • 9.1.3 Product Portfolio
      • 9.1.4 Business Strategy
      • 9.1.5 Recent Developments
    • 9.2 Razorpay
      • 9.2.1 Overview
      • 9.2.2 Financials
      • 9.2.3 Product Portfolio
      • 9.2.4 Business Strategy
      • 9.2.5 Recent Developments
    • 9.3 PayU India
      • 9.3.1 Overview
      • 9.3.2 Financials
      • 9.3.3 Product Portfolio
      • 9.3.4 Business Strategy
      • 9.3.5 Recent Developments
    • 9.4 CCAvenue
      • 9.4.1 Overview
      • 9.4.2 Financials
      • 9.4.3 Product Portfolio
      • 9.4.4 Business Strategy
      • 9.4.5 Recent Developments
    • 9.5 BillDesk
      • 9.5.1 Overview
      • 9.5.2 Financials
      • 9.5.3 Product Portfolio
      • 9.5.4 Business Strategy
      • 9.5.5 Recent Developments
    • 9.6 Instamojo
      • 9.6.1 Overview
      • 9.6.2 Financials
      • 9.6.3 Product Portfolio
      • 9.6.4 Business Strategy
      • 9.6.5 Recent Developments
    • 9.7 MobiKwik
      • 9.7.1 Overview
      • 9.7.2 Financials
      • 9.7.3 Product Portfolio
      • 9.7.4 Business Strategy
      • 9.7.5 Recent Developments
    • 9.8 Pine Labs
      • 9.8.1 Overview
      • 9.8.2 Financials
      • 9.8.3 Product Portfolio
      • 9.8.4 Business Strategy
      • 9.8.5 Recent Developments
    • 9.9 Atom Technologies
      • 9.9.1 Overview
      • 9.9.2 Financials
      • 9.9.3 Product Portfolio
      • 9.9.4 Business Strategy
      • 9.9.5 Recent Developments
    • 9.10 HDFC Bank
      • 9.10.1 Overview
      • 9.10.2 Financials
      • 9.10.3 Product Portfolio
      • 9.10.4 Business Strategy
      • 9.10.5 Recent Developments
    • 9.11 ICICI Bank
      • 9.11.1 Overview
      • 9.11.2 Financials
      • 9.11.3 Product Portfolio
      • 9.11.4 Business Strategy
      • 9.11.5 Recent Developments
    • 9.12 Axis Bank
      • 9.12.1 Overview
      • 9.12.2 Financials
      • 9.12.3 Product Portfolio
      • 9.12.4 Business Strategy
      • 9.12.5 Recent Developments
    • 9.13 State Bank of India
      • 9.13.1 Overview
      • 9.13.2 Financials
      • 9.13.3 Product Portfolio
      • 9.13.4 Business Strategy
      • 9.13.5 Recent Developments
    • 9.14 PayPal India
      • 9.14.1 Overview
      • 9.14.2 Financials
      • 9.14.3 Product Portfolio
      • 9.14.4 Business Strategy
      • 9.14.5 Recent Developments
    • 9.15 Amazon Pay India
      • 9.15.1 Overview
      • 9.15.2 Financials
      • 9.15.3 Product Portfolio
      • 9.15.4 Business Strategy
      • 9.15.5 Recent Developments
    • 9.16 Google Pay India
      • 9.16.1 Overview
      • 9.16.2 Financials
      • 9.16.3 Product Portfolio
      • 9.16.4 Business Strategy
      • 9.16.5 Recent Developments
    • 9.17 PhonePe
      • 9.17.1 Overview
      • 9.17.2 Financials
      • 9.17.3 Product Portfolio
      • 9.17.4 Business Strategy
      • 9.17.5 Recent Developments
    • 9.18 BharatPe
      • 9.18.1 Overview
      • 9.18.2 Financials
      • 9.18.3 Product Portfolio
      • 9.18.4 Business Strategy
      • 9.18.5 Recent Developments
    • 9.19 Citrus Payment Solutions
      • 9.19.1 Overview
      • 9.19.2 Financials
      • 9.19.3 Product Portfolio
      • 9.19.4 Business Strategy
      • 9.19.5 Recent Developments
    • 9.20 Oxigen Services India
      • 9.20.1 Overview
      • 9.20.2 Financials
      • 9.20.3 Product Portfolio
      • 9.20.4 Business Strategy
      • 9.20.5 Recent Developments
    • 9.21 Others.
      • 9.21.1 Overview
      • 9.21.2 Financials
      • 9.21.3 Product Portfolio
      • 9.21.4 Business Strategy
      • 9.21.5 Recent Developments
List Of Figures

Figures No 1 to 20

List Of Tables

Tables No 1 to 2

Report Methodology

In order to get the most precise estimates and forecasts possible, Custom Market Insights applies a detailed and adaptive research methodology centered on reducing deviations. For segregating and assessing quantitative aspects of the market, the company uses a combination of top-down and bottom-up approaches. Furthermore, data triangulation, which examines the market from three different aspects, is a recurring theme in all of our research reports. The following are critical components of the methodology used in all of our studies:

Preliminary Data Mining

On a broad scale, raw market information is retrieved and compiled. Data is constantly screened to make sure that only substantiated and verified sources are taken into account. Furthermore, data is mined from a plethora of reports in our archive and also a number of reputed & reliable paid databases. To gain a detailed understanding of the business, it is necessary to know the entire product life cycle and to facilitate this, we gather data from different suppliers, distributors, and buyers.

Surveys, technological conferences, and trade magazines are used to identify technical issues and trends. Technical data is also gathered from the standpoint of intellectual property, with a focus on freedom of movement and white space. The dynamics of the industry in terms of drivers, restraints, and valuation trends are also gathered. As a result, the content created contains a diverse range of original data, which is then cross-validated and verified with published sources.

Statistical Model

Simulation models are used to generate our business estimates and forecasts. For each study, a one-of-a-kind model is created. Data gathered for market dynamics, the digital landscape, development services, and valuation patterns are fed into the prototype and analyzed concurrently. These factors are compared, and their effect over the projected timeline is quantified using correlation, regression, and statistical modeling. Market forecasting is accomplished through the use of a combination of economic techniques, technical analysis, industry experience, and domain knowledge.

Short-term forecasting is typically done with econometric models, while long-term forecasting is done with technological market models. These are based on a synthesis of the technological environment, legal frameworks, economic outlook, and business regulations. Bottom-up market evaluation is favored, with crucial regional markets reviewed as distinct entities and data integration to acquire worldwide estimates. This is essential for gaining a thorough knowledge of the industry and ensuring that errors are kept to a minimum.

Some of the variables taken into account for forecasting are as follows:

• Industry drivers and constraints, as well as their current and projected impact

• The raw material case, as well as supply-versus-price trends

• Current volume and projected volume growth through 2033

We allocate weights to these variables and use weighted average analysis to determine the estimated market growth rate.

Primary Validation

This is the final step in our report’s estimating and forecasting process. Extensive primary interviews are carried out, both in-person and over the phone, to validate our findings and the assumptions that led to them.
Leading companies from across the supply chain, including suppliers, technology companies, subject matter experts, and buyers, use techniques like interviewing to ensure a comprehensive and non-biased overview of the business. These interviews are conducted all over the world, with the help of local staff and translators, to overcome language barriers.

Primary interviews not only aid with data validation, but also offer additional important insight into the industry, existing business scenario, and future projections, thereby improving the quality of our reports.

All of our estimates and forecasts are validated through extensive research work with key industry participants (KIPs), which typically include:

• Market leaders

• Suppliers of raw materials

• Suppliers of raw materials

• Buyers.

The following are the primary research objectives:

• To ensure the accuracy and acceptability of our data.

• Gaining an understanding of the current market and future projections.

Data Collection Matrix

Perspective Primary research Secondary research
  • Manufacturers
  • Technology distributors and wholesalers
  • Company reports and publications
  • Government publications
  • Independent investigations
  • Economic and demographic data
  • End-user surveys
  • Consumer surveys
  • Mystery shopping
  • Case studies
  • Reference customers

Market Analysis Matrix

Qualitative analysis Quantitative analysis
  • Industry landscape and trends
  • Market dynamics and key issues
  • Technology landscape
  • Market opportunities
  • Porter’s analysis and PESTEL analysis
  • Competitive landscape and component benchmarking
  • Policy and regulatory scenario
  • Market revenue estimates and forecast up to 2033
  • Market revenue estimates and forecasts up to 2033, by technology
  • Market revenue estimates and forecasts up to 2033, by application
  • Market revenue estimates and forecasts up to 2033, by type
  • Market revenue estimates and forecasts up to 2033, by component
  • Regional market revenue forecasts, by technology
  • Regional market revenue forecasts, by application
  • Regional market revenue forecasts, by type
  • Regional market revenue forecasts, by component

Prominent Player

  • Paytm Payments Bank
  • Razorpay
  • PayU India
  • CCAvenue
  • BillDesk
  • Instamojo
  • MobiKwik
  • Pine Labs
  • Atom Technologies
  • HDFC Bank
  • ICICI Bank
  • Axis Bank
  • State Bank of India
  • PayPal India
  • Amazon Pay India
  • Google Pay India
  • PhonePe
  • BharatPe
  • Citrus Payment Solutions
  • Oxigen Services India
  • Others


The restraints of the India Payment Gateway  market is data privacy concern.

The major driver for the India Payment Gateway market is surge in demand for online payment solutions and increasing internet penetration.

The “Hosted” category dominated the market in 2023.

The key players in the market are Paytm Payments Bank, Razorpay, PayU India, CCAvenue, BillDesk, Instamojo, MobiKwik, Pine Labs, Atom Technologies, HDFC Bank, ICICI Bank, Axis Bank, State Bank of India , PayPal India, Amazon Pay India, Google Pay India, PhonePe, BharatPe, Citrus Payment Solutions, Oxigen Services India, Others.

The market is projected to grow at a CAGR of 9.7% during the forecast period, 2024-2033.

The India Payment Gateway Market size was valued at USD 1.6 Billion in 2024.












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