As per the current market research conducted by the CMI Team, the global Cycling Tourism Market size is expected to record a CAGR of 8.6% from 2023 to 2032. In 2023, the market size is projected to reach a valuation of USD 125.1 Billion. By 2032, the valuation is anticipated to reach USD 262.7 Billion.

Cycling Tourism Market: Growth Factors and Dynamics

  • Health and Wellness Trends: The growing focus on health and wellness has spurred interest in cycling tourism. Travelers seek active and eco-friendly experiences, contributing to the market’s growth as cycling aligns with a healthy lifestyle.
  • Infrastructure Development: Improved cycling infrastructure, including dedicated trails, bike lanes, and cycling-friendly accommodations, enhances the appeal of destinations for cycling tourists. Governments and businesses invest in such infrastructure to attract cycling enthusiasts.
  • Adventure and Experiential Travel: The rise of adventure and experiential travel has boosted cycling tourism. Travelers seek unique and immersive experiences, and cycling allows them to explore diverse landscapes and cultures firsthand.
  • Sustainable and Eco-Friendly Practices: The emphasis on sustainable and eco-friendly travel has driven the cycling tourism market. Cycling is a low-impact and environmentally conscious mode of transportation, aligning with the preferences of environmentally conscious travelers.
  • Promotion of Cycling Events: The promotion of cycling events, including races, festivals, and charity rides, has fueled market growth. These events attract participants and spectators, contributing to the economic impact of cycling tourism in various regions.
  • Digital Innovation and Connectivity: Digital advancements, such as cycling apps, online communities, and GPS navigation tools, have facilitated trip planning and connectivity for cycling tourists. These technological enhancements make it easier for cyclists to discover new routes, connect with fellow enthusiasts, and share their experiences, driving the market forward.
  • Cultural and Culinary Integration: Cycling tourism has evolved to incorporate cultural and culinary experiences. Travelers seek destinations where cycling adventures seamlessly blend with opportunities to explore local culture, and heritage sites, and savor regional cuisine, creating a holistic and enriching travel experience.
  • Customization and Tailored Tours: The demand for personalized travel experiences has driven the growth of customized and tailored cycling tours. Tour operators and travel agencies offer flexible itineraries, catering to various skill levels and preferences, allowing cyclists to create bespoke journeys that align with their specific interests and fitness levels.

Cycling Tourism Market: Partnership and Acquisitions

  • In 2021, Intrepid Travel introduced new adventure tour packages in the U.S., blending outdoor athletic activities such as cycling and walking with curated itineraries featuring sightseeing and culinary experiences. The initiative aims to provide travelers with immersive and diverse adventures that cater to both active pursuits and cultural exploration.
  • In 2023, TProfile collaborated with G Adventures, enriching its content for travel agents. The partnership enables TProfile to integrate G Adventures’ diverse portfolio of global tours, spanning from Antarctic expeditions to hiking adventures in Peru, into its dynamic, real-time content, providing an extended range of offerings to its network of travel agents.
  • In 2021, SpiceRoads Cycling unveiled a bicycle tour package in Colombia, Latin America, showcasing the region’s natural beauty and diversity. Recognizing Colombia’s vibrant cycling culture, the tour aims to allow tourists to appreciate the country’s enthusiasm for bicycling and experience the joy of riding in its stunning landscapes.

Report Scope

Feature of the ReportDetails
Market Size in 2023USD 125.1 Billion
Projected Market Size in 2032USD 262.7 Billion
Market Size in 2022USD 115.1 Billion
CAGR Growth Rate8.6% CAGR
Base Year2023
Forecast Period2024-2033
Key SegmentBy Type of Cycling, Tourist, Age Group, Mode of Booking and Region
Report CoverageRevenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional ScopeNorth America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying OptionsRequest tailored purchasing options to fulfil your requirements for research.

Cycling Tourism Market: COVID-19 Analysis

The COVID-19 pandemic has had a significant impact on the Cycling Tourism Market, with the industry experiencing both positive and negative effects. Here are some of the key impacts:

  • Travel Restrictions and Safety Concerns: The pandemic led to widespread travel restrictions and safety concerns, deterring cyclists from undertaking long-distance or international cycling tours. Uncertainty about the virus and restrictions affected the overall demand for cycling tourism.
  • Event Cancellations and Postponements: Many cycling events, including races, festivals, and group tours, were cancelled or postponed due to the pandemic. This affected the scheduled itineraries and plans for cycling tourists, leading to a decline in participation.
  • Domestic and Regional Focus: Cycling tourism is expected to recover initially through a focus on domestic and regional markets. Travelers may opt for shorter trips within their own countries or neighbouring regions, where they feel more confident about safety and are subject to fewer travel restrictions.
  • Safety Measures and Guidelines: Implementing stringent safety measures and guidelines for cycling tours will be crucial. Tour operators and destinations need to communicate and adhere to health protocols, including hygiene practices, social distancing, and sanitation, to instil confidence among cyclists.
  • Digital Platforms and Virtual Experiences: Utilizing digital platforms to provide virtual cycling experiences and engagement can aid recovery. Cycling tourism providers can offer virtual tours, training sessions, and interactive content to keep enthusiasts connected and maintain interest until physical travel becomes more viable.
  • Promotion of Open-Air and Nature-Based Cycling: Highlighting the open-air and nature-based aspects of cycling will be instrumental in recovery. Marketing campaigns that emphasize cycling in scenic landscapes, national parks, and rural areas can attract tourists looking for outdoor activities that align with health and safety preferences.
  • Flexible Booking and Refund Policies: Offering flexible booking and refund policies is essential for recovery. Recognizing the uncertainties associated with travel during the ongoing pandemic, flexible arrangements assure cyclists, encouraging bookings with the knowledge that adjustments can be made if needed.

In conclusion, the COVID-19 pandemic has had a mixed impact on the Cycling Tourism Market, with some challenges and opportunities arising from the pandemic.

Global Cycling Tourism Market 2023–2032 (By Billion)

List of the prominent players in the Cycling Tourism Market:

  • DuVine Cycling + Adventure Co.
  • Backroads
  • Trek Travel
  • Exodus Travels
  • G Adventures
  • Butterfield & Robinson
  • com
  • Intrepid Travel
  • Explore Worldwide
  • REI Adventures
  • Thomson Bike Tours
  • Cycle Europe
  • Serious Cycling
  • La Fuga
  • Ciclismo Classico
  • Others

The Cycling Tourism Market is segmented as follows:

By Type of Cycling

  • Road Cycling
  • Mountain Biking
  • Urban Cycling
  • Touring and Adventure Cycling
  • Others

By Tourist

  • Solo
  • Friends Group
  • Couple
  • Family

By Age Group

  • 18-30 Years
  • 30-50 Years
  • Above 50

By Mode of Booking

  • Direct
  • Company Website
  • Travel Agents
  • Others

Regional Coverage:

North America

  • U.S.
  • Canada
  • Mexico
  • Rest of North America


  • Germany
  • France
  • U.K.
  • Russia
  • Italy
  • Spain
  • Netherlands
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Taiwan
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America