Global Website Builder Software Market Size Likely to Grow at a CAGR of 7% By 2035

The market size of global website builder software will be estimated at USD 2.8 billion in 2025 and is expected to grow to between USD 2.9 billion in 2026 and about USD 5.5 billion by 2035, with a current CAGR (compound annual growth rate) of 7% during the period of 2026 to 2035.

Website Builder Software Market Revenue and Trends

A tool or program called a website builder aid in assembling software without requiring human coding editing. A website can be created using a drag-and-drop editor in a matter of minutes with the aid of website builders. Online and offline website builder applications are both available. Website builders are used by individuals, small and medium-sized businesses, e-commerce websites, and brochure websites.

What are the Factors That Have a Significant Contribution to the Growth of the Website Builder Software Market?

The target market is expanding as the demand for the web portals is increasing for the business. The web-based portal also facilitates easy access to relevant content and increases user engagement. This has also fast-paced the increasing of the target market. The operation of a web portal is also very important for the success of a business. This has helped in the increasing of the target market. Website builder software also helps in increasing the customer profile, which immediately helps in increasing the business.

The target market has increased due to this. The growth of the e-commerce sector also increased as it makes it easier for the business to know about their customer through the reviews, feedback, and comments given by the customers on their services and products.  Although the mobile builder for the sole website builder shows very little mobile optimization.  This is anticipated to slow down the growth of the target market for the wind of the projection period. However, it is assumed that the technological innovations that help in easy website and software support will provide the opportunities for growth during the projection period.

Also, the integration of artificial intelligence and other advanced technology is also considered to be a key trend to promote the development of the global website builder software market. It is crucial to improve efficiency and bring positive effects to the creation and management of websites. The use of sophisticated technologies like machine learning and natural language processing is enabling user to automatically generate websites. It can automatically generate website templates, content, images, and even SEO strategies based on instructions, without requiring any expertise. In addition, these advanced technologies make websites more effective and easier to build, which is beneficial to the cost reduction of websites. The emerging Website Builder is often more friendly to mid- to small-sized sites and users without technical knowledge. Therefore, website builder market is popular among businesses.

Regional Insights

North America held the highest market share in 2025. The growth is due to rising demand for online web builder platforms and software, as well as rising demand for tailored services from numerous small-scale firms in the region.

Besides, the Asia Pacific market is expected to grow at the highest CAGR during the forecast period. The growth is attributed to the expansion of the e-commerce industry, particularly in India, Japan, and China.

Report Scope

Recent Developments

• In December 2024, GoDaddy unveiled its AI-driven tools including Airo to help small businesses. It offered assistance in tasks such as site design and content creation, by emphasizing the enduring relevance of websites to established legitimacy and direct customer relationships.

List of the prominent players in the Website Builder Software Market:

• Wix com Inc.
• Automattic Inc. (WordPress.com)
• Squarespace Inc.
• Shopify Inc.
• GoDaddy Inc.
• Weebly (Block Inc.)
• Duda Inc.
• Webflow Inc.
• Zyro (Hostinger)
• Strikingly Inc.
• Jimdo GmbH
• Site123 Ltd.
• Webnode AG
• Yola Inc.
• IONOS SE (1and1)
• Ecwid Inc.
• BigCommerce Holdings Inc. (Page Builder)
• PageCloud Inc.
• HubSpot Inc. (CMS Hub)
• Mono Solutions ApS
• Others