Global Herbal Beverages Market 2025 – 2034

Reports Description

As per the Herbal Beverages Market conducted by the CMI Team, the global Herbal Beverages Market is expected to record a CAGR of 7.01% from 2025 to 2034. In 2025, the market size is projected to reach a valuation of USD 1.85 Billion. By 2034, the valuation is anticipated to reach USD 3.40 Billion.

Overview

The herbal beverages market is expected to grow as there has been a rise in the number of customers shifting toward natural and health-based products over chemical-based products. The herbal beverages, which are made from herbs, flowers, roots, and natural essences are becoming popular for their assumed health benefits like cleansing, digestive support, and stress relief. The market includes a wide range of products such as teas, infusions, and flavored water for drinking, and functional drinks which include the medicinal herbs.

The rising awareness about immunity, along with mental wellbeing, and clean label ingredients is fueling consumption of these drinks amongst all age groups. Herbal beverages are also gaining ground as alternatives for energy and soda drinks and caffeinated beverages, suiting the trend towards healthier lifestyles. Processors are developing new concoctions, blending old herbs with new flavors to attract younger customers. Herbal beverages are also becoming a part of a day’s routine, apart from taste, for assumed benefits like wellness, relaxation, and disease prevention.

Key Trends & Drivers                                                                                                  

The Herbal Beverages Market Trends present significant growth opportunities due to several factors:

• Increasing Health and Wellness Awareness: The consumers are becoming more conscious about their health and are actively seeking natural, chemical-free alternatives for conventional drinks. The herbal beverages are being preferred as healthier alternatives, giving benefits from detoxification and digestive support through stress relief and immunity development. This shift is spurred by lifestyle diseases, obesity, and higher levels of stress, driving consumers more towards prevention- and functional-based solutions. Promotion programs by health authorities and wellness professionals also drive this trend further. Herbal beverages thus become acceptable among diverse age segments, from millennials seeking a fitness drink to aged customers interested in natural cure-based drinks, and health awareness thus emerges as a prime growth driver.

• Direction Towards Plant-Based and Clean Label Products: The movement towards plant-based consumption and clean-label products has increased consumption for herbal beverages. The plant-based food & beverages industry was anticipated to be around USD 40 billion in 2023 and is expected to be valued at more than USD 70 billion by 2032. Nowadays the consumers choose drinks that are from natural sources and don’t contain any artificial colors, preservatives, or added sugars. This trend runs simultaneously along with the rise in vegans and more consumers reading ingredient labels prior to consumption. Herbal beverages fall perfectly into this trend since they are plant-based and are even often sold as organic, sustainable, and non-GMO. Faith in natural and minimal ingredients begets fierce brand loyalty and higher market acceptability. This trend is extremely prevalent in highly developed countries and is quickly gaining momentum in emerging nations as well.

• Growing Urbanization and Active Lifestyles: The rising urbanization along with the hectic lifestyles is expected to propel the demand for the healthy and portable drink solutions that are compatible with the modern lifestyles. Herbal beverages, also in ready-to-drink (RTD) formats, are well suited for busy consumers on the go looking for fast yet healthy solutions. High-pressure working conditions have also induced demand for relaxing and energizing herbal beverages for emotional well-being management. Higher disposable incomes in urban regions also prepare consumers to pay a higher amount for herbal beverages that are a combination of ease and healthiness. This trend is extremely prominent among working professionals and millennials dedicated to wellness yet not spending much time for traditional tea preparation, boosting the RTD herbal beverages segment.

• Cultural Acceptability and Ancient Heritage: Herbal beverages have deep cultural heritage in the vast majority of regions and therefore evoke high levels of acceptance among the target consumers. Herbal teas, infusions, and decoctions, for example, have long appeared in traditional healthcare systems such as Ayurveda, Traditional Chinese Medicine, and indigenous folk practices elsewhere. The consumers view such beverages as natural, safe, and authentic owing to the cultural heritage. The companies highlight the traditional characteristics in their marketing campaigns for this very reason, hoping to establish credibility. This interweaving of heritage and modern-day convenience is a very strong force because it creates a signal of newness and authenticity at the same time. This cultural familiarity renders adoptive resistance lower and desire greater.

Significant Threats

The Herbal Beverages Market has several major threats that may hinder growth and profitability now and in the future, including:

• Limited Awareness among Consumers in Some Geographies: While there is growing acceptance of worldwide herbal beverages, there are some regions where awareness of their benefits is limited. Consumers in developing countries may not value the functional attributes of herbal beverages and view them as luxury or specialty drinks that are not among their daily consumables. Limited awareness of the natural health products along with the skepticism about their efficacy can hamper the growth of the market. Furthermore, traditional consumers may not want to switch from popular carbonated drinks or conventional teas to herbs.

• Regulatory Issues and Compliance Problems: The herbal beverages are generally subject to the scope of food and nutraceutical regulations, which may change dramatically from country to country. Manufacturers have to fulfil the stringent safety, label, and health claim regulations. In some cases, attributing functional or medicinal attributes to herbs may expose the manufacturer to legal challenges or product recall. Regulatory approvals for new products may be time and cost-intensive and may delay launch calendars. Furthermore, the certifications like organic or fair-trade needs rigorous audits and paperwork which can hold back the growth of the market.

Opportunities

• Innovation in Flavors and Functional Blends: There is a tremendous opportunity for developing new and unique herbal blends that can target certain consumer needs, such as energy, relaxation, digestive benefits, or immune support. Brands can really have fun with combinations of traditional herbs, flavors, superfoods, and adaptogens, which add functional and flavor elements. These innovations will attract more health-conscious consumers and youthful consumers that are looking for new drink experiences. There are functional blends that can contain vitamins, antioxidants, and probiotics. The main conclusion is that continual innovation in product development will help brands stay relevant and tap into smaller, niche opportunities.

• Integration with Cafés, Fitness Centers, and Wellness Spaces: Partnering with the cafés, fitness studios, spas, and wellness centers can help elevate the visibility and trial of herbal beverages. Many consumers simply prefer to try a new beverage in a known environment before they will purchase the same drink to enjoy at home. Herbal beverages can also easily be used as an alternative to sugary cafe beverages or advertised as a recovery beverage post activity or fitness. Cooperative partnerships with wellness retreats and programs focusing on holistic health will help build credibility for your brand as well. There is also an opportunity to develop your unique herbal beverage in a cafe for a customized approach, as well as develop grab-and-go beverages for fitness centers.

Category Wise Insights

By Product Type

• Loose Leaf Teas: The loose-leaf teas are the major segment of the herbal beverage market owing to their high-quality image and strong linking with heritage tea culture. The consumers who are looking for a genuine and high-quality experience with variable brewing often choose them. They generally combine herbs, flowers, and roots, giving the drinker control over taste and potency. They are especially popular among those interested in health and highlighting freshness and minimal intervention. The sustainability also favors loose-leaf teas, as they require less packaging than tea bags.

• Tea Bags: Herbal tea bags are highly popular because they are handy and reliable. They require no specialist gear, deliver a reliable flavour, and are well suited for day-to-day use. Certain products are actually formulated for delivering a range of health benefits, e.g. immunity, digestive system, or unwinding. They are cheap and portable and therefore favored by active consumers and employees within offices. Increasingly, brands are shifting toward environmentally friendly, biodegradable tea bags in reaction to green concerns.

• Ready-to-Drink (RTD) Beverages: Ready-to-drink (RTD) herb drinks are fast gaining popularity for their mobility ease and time-saving aspect. They fulfil the demand of the time-sensitive customers who want the health aspect of herbs without the need for brewing. These include the herbal teas, flavored water, and functional drinks enriched with probiotics or vitamins. The novel packaging and new flavors are extremely attractive among younger consumers and health-driven segments. The RTD industry is also dynamic, as brands launch sugar-free, low-calorie, and bubbly herb drinks that meet changing trends.

• Powdered Forms: The powdered herbal mixes offer the convenient and versatile option for the consumers who are looking for quick preparation along with the customizable option. These generally include the blend of the herbal extracts along with the functional ingredients and superfoods, which can be mixed with the water, milk, or smoothies. Powdered products are popular among active lifestyle and wellness-oriented consumers and are often marketed as detoxifiers, energy-boosting supplements, or immunity boosters. Portability, long-term stability, and complementarity with trend-based personalized nutrition render this class extremely popular.

• Herbal Syrups/Concentrates: Herbal concentrates and syrups are a relatively minor but increasing niche. They are concentrated liquid preparations that enable the user to customize drinks by diluting them in water or by adding them to smoothies or recipes. They come as concentrated preparations that have strengths of, for example, relaxation, digestive aid, or cleansing. Consumers interested in homemade wellness drinks like them particularly because they provide flexibility and control over pre-constituted drinks.

By Form

• Liquid Form: Liquid herbal beverages like concentrated extracts and syrups are being appreciated for their strength and convenience. These present a robust herbal character and are easy to dissolve in water and mix with smoothies or take straight from the bottle. Such a format is favored by consumers seeking natural, easy-to-prepare wellness beverages. A majority of the liquid herbal products feature the organic sourcing and gentle processing that health-aware consumers look for. These are especially successful in the upper segments and with consumers favoring preparation at the domestic level for beverages that they prepare at home.

• Powder Form: The powdered herbal beverages are becoming popular owing to convenience, long shelf life, and easy customizability. Powder mixes are typically developed with herbal extracts and combined with superfoods together with functional ingredients like adaptogens or probiotics, often appealing to health- and fitness-conscious consumers. Powders are easily prepared just by mixing in water, milk, or smoothies, which makes them excellent formats for people with busy lifestyles. Advantages include single-serve sachets or flavored variations, both designed for ease of use, and in most powdered formats you get a very precise dosage for those seeking targeted health benefits of energy, detox, or immunity.

By Packaging

• Bottles: Herbal beverages most frequently come in bottles, especially ready-to-drink (RTD) formats of herbal beverages. Bottles present ruggedness, portability, and a high-quality look that is well taken in by health-conscious consumers. Bottled herbal beverages come in glass or PET bottles, and sustainably and easily recycled packs are gaining wide acceptance to cater to sustainability requirements. Bottles allow eye-catching labelling and branding that is an advantage in shelf appeal in retail establishments. Bottles are widely used in packaging herbal teas, infused waters, and functional beverages.

• Sachets: Sachets are utilized frequently in powdered herbal beverages and single-serve packaging and are convenient in terms of affordability and storage ease. Sachets suit busy consumers looking for ease of preparation with the correct dosage and hence perfect for consumers with on-the-go lifestyles. Sachets are most successful in developing markets because of the affordability factor and the ability to penetrate the price-sensitive market. Sachets also present brands with the opportunity of providing trial packs in new flavors or functional blends.

• Tetra Packs: Tetra Packs are commonly utilized for herbal beverages, especially ready-to-drink items, because of the long shelf life and the best protection against contamination. Tetra Packs are also easy to transport and very favorable for mass-level distribution and hence a favorite among retail and e-retail packaging options. Tetra Packs are also favorable in terms of eco-friendliness because many of the brands utilize the recyclable or renewable material options. Tetra Packs allow adequate room for branding and product details and therefore help in building consumer confidence. Tetra Paks are most popular for herbal tea, plant-based drinks, and fortified herbal beverages.

By Application

• Digestive Health: Digestive health-oriented herbal beverages are among the most prominent applications in this segment. Such beverages contain ingredients that are well recognized for maintaining digestion and relieving bloating in the form of peppermint, ginger, fennel, and chamomile. More and more lifestyle disorders of the gut are being developed in the body owing to improper dietary habits and stress, and consumers are increasingly opting for natural alternatives for gut health. As per IFF Health Sciences, “Approximately 40% of people experience digestive symptoms at any given time, while over 20% suffer from chronic digestive conditions, affecting as many as 20 million people in the U.S. per year.” Functional herbal teas and powdered preparations for maintaining digestive balance were received well. Such products are gaining favor with health-conscious consumers seeking preventive health alternatives without the addition of chemicals.

• Energy and Immunity Boosting: Energy-boosting and immunity-enhancing herbal beverages continue to gain momentum with rising awareness of preventive healthcare among consumers. Ginseng, ashwagandha, green tea, and turmeric are the typical ingredients utilized for adaptogenic and antioxidant effects. Such drinks present a natural alternative to energizing or sugar-laden and caffeinated energy drinks and are promoted at workplaces to health and lifestyle seekers and busy professionals. Pandemic-induced and pandemic-caused immunity-focused herbal beverages gained momentum and continue to remain popular with consumers looking at long-term health and building up of immunity.

• Detoxification: Herbal detoxification beverages are in demand among health-conscious consumers looking for natural cleansing options to improve wellness. Detoxification herbal beverages find applications under the labels of cleansing the body of toxins, liver support, and skin rejuvenation. Dandelion root, milk thistle, lemongrass, and green tea are popular ingredients used for the purpose of cleansing the body. The gaining momentum of detox diets and fat management plans has increased the demand for herbal detoxification drinks among urban consumers.

• Stress Management: Stress management is a more notable market opportunity for herbal beverages with increased lifestyle-related incidences of fatigue and anxiety. Products in this category typically contain relaxant and adaptogenic botanicals such as chamomile, valerian root, ashwagandha, and lavender. According to the American Institute of Stress 2022 survey, “the global average of stressed people throughout 143 countries is 35%.” The products are being marketed to support relaxation, sleep quality, and relief from stress without side effects. The products are highly sought after by the professionals, students, and wellness consumers in pursuit of the natural pharma alternatives.

Impact of Recent Tariff Policies

The herbal beverages market, which includes botanical teas and functional drinks, is a vibrant industry that is driven by customer demand for wellness, health, and naturalness. While tariffs don’t directly come at the end-consumed bottled or packaged drink with the force of other commodities, they indirectly and powerfully influence the industry’s dominant ingredients and supply chains.

A vast majority of the world’s herbal ingredients, botanicals, and spices for use in herbal beverages originate from abroad, often from countries in Asia, Africa, and Latin America. China is a major originator of many of those ingredients, including the herbs that derive from traditional Chinese medicine (TCM). Today’s tariff regime, for example, the increased U.S. tariffs on a tremendous variety of Chinese goods and retaliatory tariffs, increases the price of those imported herbal ingredients straight-up. This is not a cost that is passed by the exporting country, but by the importing firm in the U.S. or other tariff-imposing country. Tariffs are forcing companies to rebalance their supply chains and find new sources for their herbal ingredients in non-tariffed countries. This is a huge problem for the world of herbal beverages.

To exporters, tariffs devalue their exports in mainstay markets. A 25% or higher tariff rate against Indian herbal products, for example, makes them less desirable compared to equal or similar products from a more favourably aligned trade country. The higher costs and volatility from tariffs may slow the rate of new products and technologies in the world of herbal beverages. Companies may also refrain from investment in new mixtures or products if the cost of their prime ingredients and their chain of supply is not certain. In addition to tariffs, there are enormous non-tariff barriers for the herbal beverage sector, including regulatory issues related to safety and labelling of products and quality control.

Report Scope

Regional Analysis

The Herbal Beverages Market is segmented by key regions and includes detailed analysis across major countries. Below is a brief overview of the market dynamics in each country:

North America: The North America herbal beverages market is expected to grow at a significant rate owing to the increasing awareness of health and increasing demand for the natural and functional beverages. There is a growing shift from sugar-rich beverages to herbal teas, infused waters, and wellness beverages that support immunity and mental well-being. The market is benefitting from a developed functional beverage market which is estimated to be around USD 50 billion in 2022 in U.S. along with the wide coverage through the retail and e-channel networks. The new product additions in the flavors, RTD category, and organic segments are expected to drive the demand further. The high-end herbal products along with the clean-label claims are particularly popular among the millennials and city professionals.

• United States: The US herbal beverages market leads the market in North America because it has a robust health and wellness culture and a high level of consumer spending power. The herbal teas along with the functional beverages and RTD herbal beverages are becoming popular as consumers are focusing on immunity, stress relief, and natural sources of energy. The plant-based products along with the clean labels are driving the innovation in flavors and blends. The brands are emphasizing the premium products and sustainability in the form of recyclable packaging and sustainably sourced herbs. The e-commerce channels along with the subscription sources are expanding accessibility.

• Canada: The Canada herbal beverages market is developing continuously because consumers increasingly adopt healthy lifestyles and vegan diets. Herbal teas and organic infusions lead in terms of consumption because of the nation’s high tea-drinking tradition and natural product preference. Growing demand for immunity and stress-relief drinks has stimulated demand for herbal beverages containing adaptogens and antioxidants. There is increased demand in the urban market for high-end and speciality products in the form of loose-leaf herbal teas and RTD products.

Europe: Europe herbal beverages market is a mature and diversified market with a long tradition of herbal tea drinking. Regional consumers are fond of natural, organic, and functional beverages that deliver wellness, digestion, and relaxation benefits. European culture has a long tradition of herbal infusion consumption and has been reinvigorated in the region with more recent product developments such as RTD herbal beverages and powdered wellness drinks. Germany, the UK, and France are some of the major markets with high clean-label and plant-based beverage consciousness. Sustainability and responsible sourcing are key purchase drivers among European consumers.

• Germany: German herbal beverages market is a major shareholder of the European market because of the long-existing herbal tea culture and the inclination of the Germans to choose natural healthcare products. Organic and additive-free drinks are of top priority for consumers with a high demand for herbal teas and infusions. Functional values like gastro health, immunity boosters, and cleansing are the strong selling factors. There is a high demand for loose-leaf teas and upper-end blends whereas RTD herbal beverages are increasingly capturing younger market segments. Sustainability is of great importance for German consumers, and because of that, it is stimulating the requirement of eco-friendly packaging and sustainably sourced herbs. Development of herbal wellness drinks and powdered forms is additionally driving the market growth.

• UK: The UK herbal beverages market is on the rise with consumers transitioning from the traditional black tea to herbal and functional teas. The most popular ingredients are chamomile, peppermint, and green tea, being driven by health-oriented lifestyles and natural wellness enthusiasm. The ready-to-drink herbal beverages along with the specialist infusions for stress and cleansing are building up momentum with millennials and urban professionals. The retail and subscription of superior herbal teas are also gaining momentum. The sustainability and responsible sourcing remain major issues in the UK consumers’ minds.

• France: France herbal beverages market is being benefitting from the long-standing interest in natural and organic items. Herbal teas and infusions are important to French heritage, and the demand for functional products that help consumers to relax, detoxify, and boost immunity is increasing. There are indicators of premiumization, in that consumers are increasingly looking for high-quality “true” herbal beverages where the sourcing will be transparent to the consumer. Ready-to-drink herbal beverages and powdered concentrates are in an early acceptance stage in the market, particularly among younger consumers and health minded consumers. Sustainability and eco-friendly packaging are part of the purchase decision.

Asia Pacific: The Asia Pacific herbal beverage market is one of the fastest-growing due to awareness of the consumption of herbal drugs through the culture and higher health consciousness. Japan, China, and India enjoy a long tradition of herbal tea consumption and therefore present a stable basis for market development. Existing consumers increasingly prefer RTD herbal products, detox teas and infusions, and functional ones with immunity and vitality. Rapid urbanization at a high rate, higher disposable incomes, and higher penetration of e-commerce platforms also propel the growth. Evolving flavors and convenient formats of consumption in the form of sachets and bottled herbal beverages are gaining momentum.

• Japan: Japanese herbal beverages market is one of the largest markets in the Asian-Pacific because tea consumption has a long history and a wellness-oriented approach exists in the country. Green tea is the lead product in the market, but functional herbal teas with ginseng, ginger, and chamomile are gaining popularity in the region. RTD herbal teas and herbal-flavored waters are particularly popular among the millennial market and busy professionals with a health-conscious convenience-seeking lifestyle. Japan’s health-driven consumer profile matches low-calorie and sugar-free herbal beverages in terms of product innovation.

• South Korea: South Korea’s herbal beverages market continues to grow steeply with consumers’ uptake of functional drinks for beauty, detoxification, and immunity applications. Traditional herbal ingredients like ginseng, jujube, and omija (magnolia berry) dominate in teas and health drinks. Ready-to-drink (RTD) herbal beverages and powdered detoxification products gain favor with young consumers of active lifestyles. Strengthening K-beauty and whole health trends is boosting demand for herbal beverages for skin health and anti-aging applications. E-commerce and convenience stores are prominent players in the channel of distribution, and luxury packaging and new-age flavors that appeal to city consumers prevail. Sustainability and clean-label statements also support market growth.

• Australia: The Australia herbal beverages market is expected to grow as the consumers are increasingly looking for the natural and plant-based wellness products. The herbal teas and infusions with ingredients from chamomile to peppermint to native botanicals are very popular. Rising awareness of functional benefits such as stress relief, digestion, and detoxification has elevated consumption of higher-end blends and RTD herbal beverages. Increase in e-commerce along with the strong store coverage makes the herbal beverages conveniently accessible across the market. The sustainability and organic certification influence purchase decisions, with brands highlighting biodegradable tea packaging and eco-friendly packaging. Growing awareness of the practice of mindfulness and holistic health continues to underpin consumption of herbal beverages in Australia.

LAMEA: The growth of the LAMEA herbal beverages market is slow but steady, influenced by a growing interest in health and the historical use of many herbal ingredients around the world and in many regional communities. Latin American countries have a long history of herbal infusions that provide a natural basis for the market’s growth. In Africa and the Middle East, an increasing disposable income and urban centers are supporting demand for better quality herbal teas and functional beverages. RTD herbal beverages and powdered form beverage mixes are gaining traction in the urban arenas where affordability and sustainability are the driving forces.

• Brazil: The Brazilian herbal beverages market is growing continuously through assistance from cultural familiarity with herbal medicine and a keen fondness for natural drinks. Herbal teas and infusions are well-liked for digestion purposes, relaxation, and health improvement. There is an increased demand for high-end organic blends and functional beverages with a concentration on immunity and detoxification from health-aware consumers. RTD herbal beverages and powdered wellness blends are also gaining popularity in the urban market. Locally sourcing herbs such as mate and boldo enhances authenticity and allows affordability.

• Saudi Arabia: The Saudi Arabia herbal beverages market is expanding with demand-driven consumers seeking natural and health-focused beverages to shift from the mainstream caffeinated and sugary drinks market. Herbal infusions and teas are gaining traction with perceived health benefits in digestion support, cleansing purposes, and stress relief. Growing relevance of wellness trends and health concerns from lifestyle is driving demand growth of functional herbal beverages. Organic and quality segments and RTD herbal beverages are increasingly accessible through supermarkets and e-purchase channels.

Key Developments

The Herbal Beverages Market has undergone a number of important developments over the last couple of years as participants in the industry look to expand their geographic footprint and enhance their product offering and profitability by leveraging synergies.

• In February 2024, Nestle launched new herbal wellness drinks to expand its beverage product offering.

• In January 2024, PepsiCo introduced new herbal beverages under the brand Tropicana Essentials.

These activities have allowed the companies to further develop their product portfolios and sharpen their competitive edge to capitalize on the available growth opportunities in the Herbal Beverages Market.

Leading Players

The Herbal Beverages Market is moderately consolidated, dominated by large-scale players with infrastructure and government support. Some of the key players in the market include:

• Bigelow Tea Company
• Danone
• Keurig Dr Pepper Inc
• Nestle
• PepsiCo
• RED BULL
• SUNTORY HOLDINGS LIMITED
• Tata Consumer Products
• The Coca-Cola Company
• The Hain Celestial Group
• The Republic of Tea
• Traditional Medicinals
• Twinings
• Unilever
• Yogi Tea
• Others

The emerging players in the herbal beverages market are focusing on innovation and niche positioning for setting themselves apart from the incumbents. The new entrants are creating unique blends along with including the traditional herbs as a base, using superfoods, adaptogens, and functional ingredients which target the health benefits such as immunity, stress, and detoxification. Most entrants are emphasizing clean label, organic certifications, and sustainability to appeal to environmentally conscious consumers. Besides blending, packaging innovation using packaging from sustainable material or convenient packaging is also important.

Many of the new entrants are digital first using e-commerce and social media marketing for driving the impact and in turn loyalty. The collaborations with the wellness influencers along with fitness communities and lifestyle bloggers help in building engagement and trust among health-and-wellness focused consumers. Furthermore, some of the new entrants are using the subscription models, which helps for ensuring the recurring sales and customer retention.

The Herbal Beverages Market is segmented as follows:

By Product Type

• Loose leaf teas
• Tea bags
• Ready-to-drink (RTD) beverages
• Powdered mixes
• Herbal concentrates/syrup

By Form 

• Liquid
• Powder

By Packaging

• Bottles
• Sachets
• Tetra Packs

By Application

• Digestive Health
• Energy and Immunity Boosting
• Detoxification
• Stress Management

Regional Coverage:

North America

• U.S.
• Canada
• Mexico
• Rest of North America

Europe

• Germany
• France
• U.K.
• Russia
• Italy
• Spain
• Netherlands
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• New Zealand
• Australia
• South Korea
• Taiwan
• Rest of Asia Pacific

The Middle East & Africa

• Saudi Arabia
• UAE
• Egypt
• Kuwait
• South Africa
• Rest of the Middle East & Africa

Latin America

• Brazil
• Argentina
• Rest of Latin America