Market size, share and growth analysis by sports betting, game type and end user, with forecasts for 2023–2032. The competitive landscape profiles 11 companies, including Rivers Casino, Cherry Gold Casino and MGM Resorts International.
The US online gambling market was valued at USD 3.15 Bn in 2023 and is projected to reach USD 9 Bn by 2032, growing at a CAGR of 17%. USA is both the largest and the fastest-growing regional market.
Reports Description
The US Online Gambling Market was estimated at USD 2.5 billion in 2022 and is anticipated to reach around USD 9 billion by 2032, growing at a CAGR of roughly 17% between 2023 and 2032.
CMI research report offers a 360-degree view of the US Online Gambling market’s drivers and restraints, coupled with the impact they have on demand during the projection period. Also, the report examines global opportunities and competitive analysis for the US Online Gambling market.
Poker, casino games, and sports betting make up the majority of online gambling in the US. The federal government of the United States authorized sports betting in 2018. However, each state is in charge of its legislation, and they all take different approaches to legalize online gambling. For these reasons, giving a thorough assessment of internet gambling for the entire nation might be challenging.
As of 2023, around half of the states had authorized or regulated internet gambling in some capacity. More states are anticipated to open up their online gambling markets. As of September 2022, around 10% of American adults who wagered on live and online casino games did it at least once every week.
A survey done in September 2022 revealed that sports betting was the most popular form of online gambling in the United States, with 32% of those polled agreeing. The lottery draw followed close behind, with 31% of respondents. Online slot machine gaming and casino table/card games made the list of the most well-liked forms of gambling in the United States, both online and offline.
However, lottery gambling, also available offline, was the most widely used form of gambling overall. A poll that looked at the most popular forms of gambling in the US by age found that younger persons were more likely to gamble online than older generations. When asked which activity they would most likely perform in the next 30 days, frequent gamblers aged 35 to 44 responded that they would play slots online 22% of the time. Comparatively, only 11% of those 55 and older who responded stated they would play slots online.
Consumers that participate in sports betting make wagers on the results of sporting events. At the end of December 2022, DraftKings, which was used by 51% of regular sports bettors, was the most popular sports betting service in the United States. The monthly shift in sports betting and fantasy app net installations in the US varied significantly between February 2020 and January 2022. In April 2020, there were fewer installations because of the coronavirus (COVID-19) epidemic.
However, as Major League Baseball (MLB) started its shortened season in July 2020, the overall number of app installations skyrocketed in the following month. In the coming years, it is projected that online sports betting will draw more players.
Report Scope
The US Online Gamblingmarket research report offers an in-depth analysis of the global market size, which is further segmented into segmentation market growth. Also, it provides the market share, sales analysis, competitive landscape, the impact of domestic and global market participants, trade regulations, value chain optimization, recent key developments, strategic market growth analysis, opportunities analysis, product launches, and technological innovations. The scope of the study includes market sizing and forecast for segmentation by type and device.
Feature of the Report
Details
Market Size in 2023
USD 3.15 Billion
Projected Market Size in 2032
USD 9 Billion
Market Size in 2022
USD 2.5 Billion
CAGR Growth Rate
17% CAGR
Base Year
2023
Forecast Period
2024-2033
Key Segment
By Type, Device and Region
Report Coverage
Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying Options
Request tailored purchasing options to fulfil your requirements for research.
Key Market Dynamics
Since many of them use online gambling platforms, which offer them a variety of games that they can play and win a certain amount of money concerning their wins, the culture of making profits and expanding the individual's portfolio in terms of revenue has changed along with the consumers' way of life.
Eventually, as urbanization continues to advance, games from many countries have spread throughout numerous additional countries, drawing the attention of players as they play them for the first time.
Additionally, the produced apps offer the users a loyal gesture, which is another important element that attracts their attention to gamble in online mode.
Casinos around the nation are anticipated to be tremendously successful due to the complex tax structure of the sector. As online gambling becomes increasingly popular, the online betting market is booming. The percentage of female casino visitors is also rising. The convenience of cashless payments for consumers is boosting the online gaming market in the US.
Further, as the culture of making large profits grows, consumers' preferences are shifting from games that are not profitable to profitable games. As a result, people prefer these online platforms for gambling because they allow them to enjoy the game while also making a profit, which is one of the key factors driving the growth of the American online gambling market.
Sports Betting Dominated the US Online Gambling Market in 2022
American customers greatly favor the demand for sports betting in the online gambling industry because of the growing interest in sports in the nation. Additionally, consumers in the sphere of sports betting concentrate on the sports in which they have a particular level of knowledge, which enables them to comprehend the current game and moves them closer to profitability.
One of the primary reasons why consumers favor online gambling is the increased safety measures, which include understanding the consumers' terms and conditions, licenses, and other documents before they start any game. In addition, because in sports betting, the user fully understands the game after it has ended before they invest, they maintain a chance of winning.
Competitive Landscape
Due to the presence of numerous domestic and foreign businesses in this industry, the online gambling market in the United States is mature. Major firms are concentrating on mergers and acquisitions to increase their brand portfolio and their presence in the nation while catering to a range of consumer demands.
To provide user-friendly online gaming and grow their visibility and brand portfolio, businesses are also increasing the amount of money they invest in R&D. Companies are concentrating on forming strategic alliances to reach a wide audience and improve chances for future growth.
The competitive landscape of the US Online Gambling industry gives information about the competitors. The company's financials, revenue generated, market potential, investment in technology, global presence, new market initiatives, players’ capacities, casino locations, company strengths and weaknesses, product release, product width and breadth, and application dominance are among the details that are included. The data points mentioned above only pertain to the companies' market focus on US Online Gambling.
2022: With the TwinSpires mobile app, Churchill Downs Incorporated introduces online sports betting in Pennsylvania, Colorado, and Indiana. Players in Indiana, Pennsylvania, and Colorado will be able to wager on collegiate competitions and events from all over the world in addition to professional sports like the NBA, NFL, MLB, NHL, and PGA. Online casino players in Pennsylvania will have access to various online slots and "live dealer games" in addition to classic casino games like blackjack and roulette.
2020: MGM announced the opening of its BetMGM Casino in Pennsylvania, giving residents in that state access to the exclusive selection of online slots and table games offered by the online gaming provider.
List of the prominent players in the US Online Gambling market:
Rivers Casino
Cherry Gold Casino
MGM Resorts International
888 Holdings PLC
Flutter Entertainment
Eldorado Resorts Inc
DraftKings
Churchill Downs
Golden Nugget
FanDuel
PokerStars
Others
Market share analysis
US Online Gambling Market 2023–2032 (By Game Type)
Which are the driving factors of the US Online Gambling market?
The key factors driving the market are Cashless transactions, Enhanced accessibility through electronic devices, Customizable budgets And Real-time gambling experiences.
Who are the top players operating in the US Online Gambling market?
The key players operating in the US Online Gambling market are Rivers Casino, Cherry Gold Casino, MGM Resorts International, 888 Holdings PLC, Flutter Entertainment, Eldorado Resorts Inc, DraftKings, Churchill Downs, Golden Nugget, FanDuel, PokerStars, Others.
What will be the CAGR of US Online Gambling market?
The US Online Gambling market is expanding growth with a CAGR of approximately 17% during the forecast period (2023 to 2032).
What is the existing size of US Online Gambling market?
The US Online Gambling market size was valued at USD 2.5 Billion in 2022 and it is projected to reach around USD 9 Billion by 2032.
Ayush Kadam is a Senior Market Research Analyst at Custom Market Insights, with over seven years of experience in syndicated and custom market research. He specializes in market sizing, competitive intelligence, industry trends, forecasting, and strategic insights, helping clients turn complex data into actionable business decisions.