Report Code: CMI39850

Published Date: January 2024

Pages: 320+

Category: Food & Beverages

Report Snapshot

CAGR: 4.9%
2082.10M
2022
2207.82M
2023
3359.36M
2032

Source: CMI

Study Period: 2024-2033
Fastest Growing Market: Asia-Pacific
Largest Market: Europe

Major Players

  • HREÑUK S.A.
  • Molinos Río de la Plata SA
  • La Cachuera SA
  • HerboFlora
  • ECOTEAS Organic Yerba Mate
  • Others

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Reports Description

Global Yerba Mate Market was valued at USD 2207.82 Million in 2023 and is expected to reach USD 3359.36 Million by 2032, at a CAGR of 4.9% during the forecast period 2023 – 2032.

Yerba mate is a traditional South American beverage made from the dried leaves of the Ilex paraguariensis plant. The plant is native to the subtropical regions of South America, including parts of Argentina, Paraguay, Uruguay, and Brazil.

Yerba mate contains caffeine, theobromine, and other compounds that provide stimulant effects similar to coffee and tea. However, it is known for delivering a smoother and more balanced energy boost. In addition to its stimulating properties, yerba mate is often associated with various health benefits, such as providing antioxidants, aiding digestion, and promoting mental alertness.

Yerba mate is not only a popular beverage but also a social activity in many South American countries. The cultural significance of yerba mate has also led to its popularity in other parts of the world, where it is enjoyed for its unique flavor and potential health benefits.

Yerba Mate Market – Significant Growth Factors

Increasing Health Awareness

As global consumers become more health-conscious, there is a growing awareness of the potential health benefits associated with yerba mate consumption.

Yerba mate is known for its rich antioxidant content, vitamins, and minerals, which are believed to contribute to various health benefits, including improved digestion, increased energy, and enhanced mental focus.

The rising interest in natural and organic products further amplifies the appeal of yerba mate, as it is often perceived as a healthier alternative to traditional caffeinated beverages.

Health-conscious consumers are actively seeking functional beverages that not only provide refreshments but also contribute positively to their well-being.

Innovation in Yerba Mate Products

Ongoing innovation in the yerba mate market involves the development of new and diverse products beyond traditional loose-leaf yerba mate. Companies are introducing ready-to-drink (RTD) beverages, yerba mate-infused energy drinks, flavored yerba mate blends, and yerba mate extracts for various applications.

For Instance, in 2023, Guayaki Yerba Mate, one of the leading player’s yerba mate beverages, announced the release of Peach Revival. Peach Revival, a new addition to the company’s well-liked High Energy Cans, has a peach infusion with subtle sweetness and a hint of floral notes.

Product diversification and innovation are attracting a broader consumer base by offering different tastes and convenient consumption options. This strategy helps attract consumers who may not be familiar with or accustomed to traditional yerba mate preparations.

Collaborations between yerba mate manufacturers, food scientists, and beverage manufacturers contribute to the creation of unique and appealing products. These innovations not only cater to existing yerba mate enthusiasts but also help in expanding the market by reaching new demographics.

Market Restraints

Difficulty In the cultivation of Yerba Mate

The global Yerba mate market faces significant limitations due to inherent difficulties in cultivation. Yerba mate is obtained from the leaves of the Ilex paraguariensis plant, so it requires special environmental conditions and is difficult to cultivate.

This plant grows in subtropical climates with precise temperature, humidity, and soil requirements. This sensitivity to environmental factors poses an obstacle to widespread cultivation and limits the geographical areas suitable for Yerba mate production.

Additionally, the complex cultivation process involves a series of precise steps from seed germination to harvest, requiring great care and expertise. The complex nature of Yerba mate cultivation not only increases the risk of crop failure but also makes it a resource-intensive cultivation method that requires skilled labor and specialized agricultural inputs.

 Market Opportunities

E-commerce and Global Expansion for Yerba Mate Market:

E-Commerce is expected to create lucrative opportunities for the Yerba Mate manufacturers. The rise of online platforms has revolutionized consumer behavior, providing a convenient avenue for Yerba Mate producers to reach a global audience.

E-commerce allows for direct-to-consumer sales, eliminating traditional distribution barriers. This is particularly advantageous for niche products like Yerba Mate, as it enables producers to connect with a diverse and geographically dispersed customer base.

Additionally, the global demand for health-conscious beverages presents a favorable environment for Yerba Mate to expand its market reach. E-commerce platforms facilitate the distribution of Yerba Mate products across borders, enabling consumers worldwide to access this unique beverage.

Leveraging digital marketing strategies and partnering with e-commerce giants can enhance brand visibility, attracting a broader demographic of health-conscious consumers.

Yerba Mate companies should strategically navigate international regulations and logistics to capitalize on the borderless nature of e-commerce. As consumers increasingly seek authentic and exotic beverages, the Yerba Mate market can leverage e-commerce as a powerful tool for global expansion and market penetration.

Global Yerba Mate Market 2023–2032 (By Distribution Channel)

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Ready-to-Drink (RTD) Market for Yerba Mate:

The Ready-to-Drink (RTD) segment presents a promising avenue for the Yerba Mate market. As consumer preferences shift towards convenient and on-the-go beverage options, RTD Yerba Mate products align with modern lifestyles. RTD formats cater to consumers seeking healthy and energizing alternatives to traditional carbonated and sugary beverages.

Strategic product development and marketing efforts are crucial for success in the RTD market. Innovations such as flavored Yerba Mate blends, low-calorie options and sustainable packaging can enhance product appeal.

Collaboration with beverage industry leaders and effective distribution networks will further amplify the reach of RTD Yerba Mate products, creating a lucrative market segment within the broader beverage industry.

Yerba Mate Market Segmentation Analysis

Based on form, the yerba mate market is segmented into powder, loose leaf, concentrate, extracts and others. Among all these segments, the powder segment held the highest market share in 2022 and is expected to keep its dominance during the forecast period.

The powder form yerba mate is mainly used in cosmetic and personal care applications. Yerba mate is used to manufacture shampoos, conditioners, soaps, deodorants, etc.

Based on its nature, the yerba mate market is segmented into organic and conventional. The organic segment held the highest market share in 2022 and is expected to keep its dominance during the forecast period. Organic yerba mate is preferred in a variety of applications due to their superior properties.

Based on application, the yerba mate market is segmented into food and beverages, functional foods, personal care, bakery products, confectionery, dressings, sports nutrition, dietary supplements, dairy products and dairy alternatives.

Among all of these applications food and beverages segment is expected to hold a substantial market share during the forecast period owing to the growing usage of yerba mate as ingredient in this application.

Report Scope

Feature of the Report Details
Market Size in 2023 USD 2207.82 Million
Projected Market Size in 2032 USD 3359.36 Million
Market Size in 2022 USD 2082.10 Million
CAGR Growth Rate 4.9% CAGR
Base Year 2023
Forecast Period 2024-2033
Key Segment By Form, Nature, Application, Distribution Channel and Region
Report Coverage Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends
Regional Scope North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America
Buying Options Request tailored purchasing options to fulfil your requirements for research.

Yerba Mate Market Regional Insight

By Region, the global yerba mate market is segmented into North America, Asia Pacific, Europe, Middle East & Africa and Latin America. Latin America held the highest market share of 38.00% in 2022. Latin America’s dominance in the global yerba mate market stems from a perfect storm of history, culture, and geography.

For centuries, yerba mate has been woven into the very fabric of life across the region, a social and invigorating ritual passed down through generations. From Argentina’s gauchos using gourds and bombillas to Paraguay’s tereré enjoyed on sweltering days, yerba mate is more than just a beverage; it’s a cornerstone of identity.

This deep-rooted tradition translates to an ingrained understanding of cultivation, processing, and preparation, giving Latin American producers an edge in quality and expertise.

South America’s geography provides the ideal conditions for yerba mate to thrive. The subtropical climate and fertile soil of countries like Brazil and Paraguay are perfectly suited for cultivating the Ilex paraguariensis plant, the source of all yerba mate.

These natural advantages allow Latin American producers to maintain a steady supply of high-quality leaves, minimizing dependence on imports and fluctuations in international prices.

Global Yerba Mate Market 2023–2032 (By Million)

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List of the prominent players in the Yerba Mate Market:

  • Establecimiento Las Marías
  • Cooperativa Agrícola de la Colonia Liebig Ltda
  • HREÑUK S.A.
  • Molinos Río de la Plata SA
  • La Cachuera SA
  • HerboFlora
  • ECOTEAS Organic Yerba Mate
  • Santo Pipo SCL
  • Guayaki Sustainable Rainforest Products Inc.
  • Kraus
  • Pure Leaf Naturals
  • Ecoteas
  • Yuyo Drinks Ltd
  • Mate Factor
  • Wisdom Natural Brands
  • LA Virginia S.A.
  • Others

These key players are adopting various organic and inorganic growth strategies such as mergers & acquisitions, joint ventures, expansion, strategic alliances, new product launches, etc. to enhance their business operations and revenues.

Key Developments in Market

  • In March 2023, Guayaki yerba mate launched organic canned sparkling yerba mate. Guayaki, a leading yerba mate brand. The beverages come in three flavors: Citrus Mint, Tropical Sunrise, and Berry Fusion. Guayaki’s move into the ready-to-drink market reflects the growing popularity of convenient and portable yerba mate options.
  • In 2022, Unilever introduced hell’s Kitchen yerba mate infused tea. Unilever, the beverage giant, entered the yerba mate market with its Hell’s Kitchen Yerba Mate infused Black Tea. The tea blends black tea with yerba mate leaves and natural flavors for a unique and invigorating taste. This launch caters to tea drinkers looking for a new and exciting flavor experience.
  • In 2021, Rise Brewing Co. launched functional yerba mate coffee blends. These blends combine organic yerba mate with organic coffee beans and adaptogens like mushrooms and lion’s mane for a focus-enhancing and energy-boosting beverage. Rise’s offering caters to health-conscious consumers seeking alternatives to traditional coffee.

Global Yerba Mate Market 2023–2032 (By Nature)

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The Yerba Mate Market is segmented as follows:

By Form

  • Powder
  • Concentrate
  • Extracts
  • Loose Leaf
  • Others

By Nature

  • Organic
  • Conventional

By Application

  • Food and beverages
  • Confectionery
  • Bakery Products
  • Dairy Products
  • Functional Foods
  • Dressings
  • Sports Nutrition
  • Dairy Alternative
  • Dietary Supplements
  • Personal Care

By Distribution Channel

  • Direct
  • Indirect

Regional Coverage:

North America

  • U.S.
  • Canada
  • Mexico
  • Rest of North America

Europe

  • Germany
  • France
  • U.K.
  • Russia
  • Italy
  • Spain
  • Netherlands
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • New Zealand
  • Australia
  • South Korea
  • Taiwan
  • Rest of Asia Pacific

The Middle East & Africa

  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa

Latin America

  • Brazil
  • Argentina
  • Rest of Latin America

Table of Contents

  • Chapter 1. Preface
    • 1.1 Report Description and Scope
    • 1.2 Research scope
    • 1.3 Research methodology
      • 1.3.1 Market Research Type
      • 1.3.2 Market Research Methodology
  • Chapter 2. Executive Summary
    • 2.1 Global Yerba Mate Market, (2024 – 2033) (USD Million)
    • 2.2 Global Yerba Mate Market: snapshot
  • Chapter 3. Global Yerba Mate Market – Industry Analysis
    • 3.1 Yerba Mate Market: Market Dynamics
    • 3.2 Market Drivers
      • 3.2.1 Increasing Health Awareness
      • 3.2.2 Innovation in Yerba Mate Products
    • 3.3 Market Restraints
    • 3.4 Market Opportunities
    • 3.5 Market Challenges
    • 3.6 Porter’s Five Forces Analysis
    • 3.7 Market Attractiveness Analysis
      • 3.7.1 Market Attractiveness Analysis By Form
      • 3.7.2 Market Attractiveness Analysis By Nature
      • 3.7.3 Market Attractiveness Analysis By Application
      • 3.7.4 Market Attractiveness Analysis By Distribution Channel
  • Chapter 4. Global Yerba Mate Market- Competitive Landscape
    • 4.1 Company market share analysis
      • 4.1.1 Global Yerba Mate Market: Company Market Share, 2022
    • 4.2 Strategic development
      • 4.2.1 Acquisitions & mergers
      • 4.2.2 New Product launches
      • 4.2.3 Agreements, partnerships, collaboration, and joint ventures
      • 4.2.4 Research and development and Regional expansion
    • 4.3 Price trend analysis
  • Chapter 5. Global Yerba Mate Market – Form Analysis
    • 5.1 Global Yerba Mate Market Overview: By Form
      • 5.1.1 Global Yerba Mate Market Share, By Form, 2022 and – 2033
    • 5.2 Powder
      • 5.2.1 Global Yerba Mate Market by Powder, 2024 – 2033 (USD Million)
    • 5.3 Concentrate
      • 5.3.1 Global Yerba Mate Market by Concentrate, 2024 – 2033 (USD Million)
    • 5.4 Extracts
      • 5.4.1 Global Yerba Mate Market by Extracts, 2024 – 2033 (USD Million)
    • 5.5 Loose Leaf
      • 5.5.1 Global Yerba Mate Market by Loose Leaf, 2024 – 2033 (USD Million)
    • 5.6 Others
      • 5.6.1 Global Yerba Mate Market by Others, 2024 – 2033 (USD Million)
  • Chapter 6. Global Yerba Mate Market – Nature Analysis
    • 6.1 Global Yerba Mate Market Overview: By Nature
      • 6.1.1 Global Yerba Mate Market Share, By Nature, 2022 and – 2033
    • 6.2 Organic
      • 6.2.1 Global Yerba Mate Market by Organic, 2024 – 2033 (USD Million)
    • 6.3 Conventional
      • 6.3.1 Global Yerba Mate Market by Conventional, 2024 – 2033 (USD Million)
  • Chapter 7. Global Yerba Mate Market – Application Analysis
    • 7.1 Global Yerba Mate Market Overview: By Application
      • 7.1.1 Global Yerba Mate Market Share, By Application, 2022 and – 2033
    • 7.2 Food and beverages
      • 7.2.1 Global Yerba Mate Market by Food and Beverages, 2024 – 2033 (USD Million)
    • 7.3 Confectionery
      • 7.3.1 Global Yerba Mate Market by Confectionery, 2024 – 2033 (USD Million)
    • 7.4 Bakery Products
      • 7.4.1 Global Yerba Mate Market by Bakery Products, 2024 – 2033 (USD Million)
    • 7.5 Dairy Products
      • 7.5.1 Global Yerba Mate Market by Dairy Products, 2024 – 2033 (USD Million)
    • 7.6 Functional Foods
      • 7.6.1 Global Yerba Mate Market by Functional Foods, 2024 – 2033 (USD Million)
    • 7.7 Dressings
      • 7.7.1 Global Yerba Mate Market by Dressings, 2024 – 2033 (USD Million)
    • 7.8 Sports Nutrition
      • 7.8.1 Global Yerba Mate Market by Sports Nutrition, 2024 – 2033 (USD Million)
    • 7.9 Dairy Alternative
      • 7.9.1 Global Yerba Mate Market by Dairy Alternative, 2024 – 2033 (USD Million)
    • 7.10 Dietary Supplements
      • 7.10.1 Global Yerba Mate Market by Dietary Supplements, 2024 – 2033 (USD Million)
    • 7.11 Personal Care
      • 7.11.1 Global Yerba Mate Market by Personal Care, 2024 – 2033 (USD Million)
  • Chapter 8. Global Yerba Mate Market – Distribution Channel Analysis
    • 8.1 Global Yerba Mate Market Overview: By Distribution Channel
      • 8.1.1 Global Yerba Mate Market Share, By Distribution Channel, 2022 and – 2033
    • 8.2 Direct
      • 8.2.1 Global Yerba Mate Market by Direct, 2024 – 2033 (USD Million)
    • 8.3 Indirect
      • 8.3.1 Global Yerba Mate Market by Indirect, 2024 – 2033 (USD Million)
  • Chapter 9. Yerba Mates Market – Regional Analysis
    • 9.1 Global Yerba Mates Market Regional Overview
    • 9.2 Global Yerba Mates Market Share, by Region, 2022 & – 2033 (USD Million)
    • 9.3. North America
      • 9.3.1 North America Yerba Mates Market, 2024 – 2033 (USD Million)
        • 9.3.1.1 North America Yerba Mates Market, by Country, 2024 – 2033 (USD Million)
    • 9.4 North America Yerba Mates Market, by Form, 2024 – 2033
      • 9.4.1 North America Yerba Mates Market, by Form, 2024 – 2033 (USD Million)
    • 9.5 North America Yerba Mates Market, by Nature, 2024 – 2033
      • 9.5.1 North America Yerba Mates Market, by Nature, 2024 – 2033 (USD Million)
    • 9.6 North America Yerba Mates Market, by Application, 2024 – 2033
      • 9.6.1 North America Yerba Mates Market, by Application, 2024 – 2033 (USD Million)
    • 9.7 North America Yerba Mates Market, by Distribution Channel, 2024 – 2033
      • 9.7.1 North America Yerba Mates Market, by Distribution Channel, 2024 – 2033 (USD Million)
    • 9.8. Europe
      • 9.8.1 Europe Yerba Mates Market, 2024 – 2033 (USD Million)
        • 9.8.1.1 Europe Yerba Mates Market, by Country, 2024 – 2033 (USD Million)
    • 9.9 Europe Yerba Mates Market, by Form, 2024 – 2033
      • 9.9.1 Europe Yerba Mates Market, by Form, 2024 – 2033 (USD Million)
    • 9.10 Europe Yerba Mates Market, by Nature, 2024 – 2033
      • 9.10.1 Europe Yerba Mates Market, by Nature, 2024 – 2033 (USD Million)
    • 9.11 Europe Yerba Mates Market, by Application, 2024 – 2033
      • 9.11.1 Europe Yerba Mates Market, by Application, 2024 – 2033 (USD Million)
    • 9.12 Europe Yerba Mates Market, by Distribution Channel, 2024 – 2033
      • 9.12.1 Europe Yerba Mates Market, by Distribution Channel, 2024 – 2033 (USD Million)
    • 9.13. Asia Pacific
      • 9.13.1 Asia Pacific Yerba Mates Market, 2024 – 2033 (USD Million)
        • 9.13.1.1 Asia Pacific Yerba Mates Market, by Country, 2024 – 2033 (USD Million)
    • 9.14 Asia Pacific Yerba Mates Market, by Form, 2024 – 2033
      • 9.14.1 Asia Pacific Yerba Mates Market, by Form, 2024 – 2033 (USD Million)
    • 9.15 Asia Pacific Yerba Mates Market, by Nature, 2024 – 2033
      • 9.15.1 Asia Pacific Yerba Mates Market, by Nature, 2024 – 2033 (USD Million)
    • 9.16 Asia Pacific Yerba Mates Market, by Application, 2024 – 2033
      • 9.16.1 Asia Pacific Yerba Mates Market, by Application, 2024 – 2033 (USD Million)
    • 9.17 Asia Pacific Yerba Mates Market, by Distribution Channel, 2024 – 2033
      • 9.17.1 Asia Pacific Yerba Mates Market, by Distribution Channel, 2024 – 2033 (USD Million)
    • 9.18. Latin America
      • 9.18.1 Latin America Yerba Mates Market, 2024 – 2033 (USD Million)
        • 9.18.1.1 Latin America Yerba Mates Market, by Country, 2024 – 2033 (USD Million)
    • 9.19 Latin America Yerba Mates Market, by Form, 2024 – 2033
      • 9.19.1 Latin America Yerba Mates Market, by Form, 2024 – 2033 (USD Million)
    • 9.20 Latin America Yerba Mates Market, by Nature, 2024 – 2033
      • 9.20.1 Latin America Yerba Mates Market, by Nature, 2024 – 2033 (USD Million)
    • 9.21 Latin America Yerba Mates Market, by Application, 2024 – 2033
      • 9.21.1 Latin America Yerba Mates Market, by Application, 2024 – 2033 (USD Million)
    • 9.22 Latin America Yerba Mates Market, by Distribution Channel, 2024 – 2033
      • 9.22.1 Latin America Yerba Mates Market, by Distribution Channel, 2024 – 2033 (USD Million)
    • 9.23. The Middle-East and Africa
      • 9.23.1 The Middle-East and Africa Yerba Mates Market, 2024 – 2033 (USD Million)
        • 9.23.1.1 The Middle-East and Africa Yerba Mates Market, by Country, 2024 – 2033 (USD Million)
    • 9.24 The Middle-East and Africa Yerba Mates Market, by Form, 2024 – 2033
      • 9.24.1 The Middle-East and Africa Yerba Mates Market, by Form, 2024 – 2033 (USD Million)
    • 9.25 The Middle-East and Africa Yerba Mates Market, by Nature, 2024 – 2033
      • 9.25.1 The Middle-East and Africa Yerba Mates Market, by Nature, 2024 – 2033 (USD Million)
    • 9.26 The Middle-East and Africa Yerba Mates Market, by Application, 2024 – 2033
      • 9.26.1 The Middle-East and Africa Yerba Mates Market, by Application, 2024 – 2033 (USD Million)
    • 9.27 The Middle-East and Africa Yerba Mates Market, by Distribution Channel, 2024 – 2033
      • 9.27.1 The Middle-East and Africa Yerba Mates Market, by Distribution Channel, 2024 – 2033 (USD Million)
  • Chapter 10. Company Profiles
    • 10.1 Establecimiento Las Marías
      • 10.1.1 Overview
      • 10.1.2 Financials
      • 10.1.3 Product Portfolio
      • 10.1.4 Business Strategy
      • 10.1.5 Recent Developments
    • 10.2 Cooperativa Agrícola de la Colonia Liebig Ltda
      • 10.2.1 Overview
      • 10.2.2 Financials
      • 10.2.3 Product Portfolio
      • 10.2.4 Business Strategy
      • 10.2.5 Recent Developments
    • 10.3 HREÑUK S.A.
      • 10.3.1 Overview
      • 10.3.2 Financials
      • 10.3.3 Product Portfolio
      • 10.3.4 Business Strategy
      • 10.3.5 Recent Developments
    • 10.4 Molinos Río de la Plata SA
      • 10.4.1 Overview
      • 10.4.2 Financials
      • 10.4.3 Product Portfolio
      • 10.4.4 Business Strategy
      • 10.4.5 Recent Developments
    • 10.5 La Cachuera SA
      • 10.5.1 Overview
      • 10.5.2 Financials
      • 10.5.3 Product Portfolio
      • 10.5.4 Business Strategy
      • 10.5.5 Recent Developments
    • 10.6 HerboFlora
      • 10.6.1 Overview
      • 10.6.2 Financials
      • 10.6.3 Product Portfolio
      • 10.6.4 Business Strategy
      • 10.6.5 Recent Developments
    • 10.7 ECOTEAS Organic Yerba Mate
      • 10.7.1 Overview
      • 10.7.2 Financials
      • 10.7.3 Product Portfolio
      • 10.7.4 Business Strategy
      • 10.7.5 Recent Developments
    • 10.8 Santo Pipo SCL
      • 10.8.1 Overview
      • 10.8.2 Financials
      • 10.8.3 Product Portfolio
      • 10.8.4 Business Strategy
      • 10.8.5 Recent Developments
    • 10.9 Guayaki Sustainable Rainforest Products Inc.
      • 10.9.1 Overview
      • 10.9.2 Financials
      • 10.9.3 Product Portfolio
      • 10.9.4 Business Strategy
      • 10.9.5 Recent Developments
    • 10.10 Kraus
      • 10.10.1 Overview
      • 10.10.2 Financials
      • 10.10.3 Product Portfolio
      • 10.10.4 Business Strategy
      • 10.10.5 Recent Developments
    • 10.11 Pure Leaf Naturals
      • 10.11.1 Overview
      • 10.11.2 Financials
      • 10.11.3 Product Portfolio
      • 10.11.4 Business Strategy
      • 10.11.5 Recent Developments
    • 10.12 Ecoteas
      • 10.12.1 Overview
      • 10.12.2 Financials
      • 10.12.3 Product Portfolio
      • 10.12.4 Business Strategy
      • 10.12.5 Recent Developments
    • 10.13 Yuyo Drinks Ltd
      • 10.13.1 Overview
      • 10.13.2 Financials
      • 10.13.3 Product Portfolio
      • 10.13.4 Business Strategy
      • 10.13.5 Recent Developments
    • 10.14 Mate Factor
      • 10.14.1 Overview
      • 10.14.2 Financials
      • 10.14.3 Product Portfolio
      • 10.14.4 Business Strategy
      • 10.14.5 Recent Developments
    • 10.15 Wisdom Natural Brands
      • 10.15.1 Overview
      • 10.15.2 Financials
      • 10.15.3 Product Portfolio
      • 10.15.4 Business Strategy
      • 10.15.5 Recent Developments
    • 10.16 LA Virginia S.A.
      • 10.16.1 Overview
      • 10.16.2 Financials
      • 10.16.3 Product Portfolio
      • 10.16.4 Business Strategy
      • 10.16.5 Recent Developments
    • 10.17 Others.
      • 10.17.1 Overview
      • 10.17.2 Financials
      • 10.17.3 Product Portfolio
      • 10.17.4 Business Strategy
      • 10.17.5 Recent Developments
List Of Figures

Figures No 1 to 37

List Of Tables

Tables No 1 to 102

Report Methodology

In order to get the most precise estimates and forecasts possible, Custom Market Insights applies a detailed and adaptive research methodology centered on reducing deviations. For segregating and assessing quantitative aspects of the market, the company uses a combination of top-down and bottom-up approaches. Furthermore, data triangulation, which examines the market from three different aspects, is a recurring theme in all of our research reports. The following are critical components of the methodology used in all of our studies:

Preliminary Data Mining

On a broad scale, raw market information is retrieved and compiled. Data is constantly screened to make sure that only substantiated and verified sources are taken into account. Furthermore, data is mined from a plethora of reports in our archive and also a number of reputed & reliable paid databases. To gain a detailed understanding of the business, it is necessary to know the entire product life cycle and to facilitate this, we gather data from different suppliers, distributors, and buyers.

Surveys, technological conferences, and trade magazines are used to identify technical issues and trends. Technical data is also gathered from the standpoint of intellectual property, with a focus on freedom of movement and white space. The dynamics of the industry in terms of drivers, restraints, and valuation trends are also gathered. As a result, the content created contains a diverse range of original data, which is then cross-validated and verified with published sources.

Statistical Model

Simulation models are used to generate our business estimates and forecasts. For each study, a one-of-a-kind model is created. Data gathered for market dynamics, the digital landscape, development services, and valuation patterns are fed into the prototype and analyzed concurrently. These factors are compared, and their effect over the projected timeline is quantified using correlation, regression, and statistical modeling. Market forecasting is accomplished through the use of a combination of economic techniques, technical analysis, industry experience, and domain knowledge.

Short-term forecasting is typically done with econometric models, while long-term forecasting is done with technological market models. These are based on a synthesis of the technological environment, legal frameworks, economic outlook, and business regulations. Bottom-up market evaluation is favored, with crucial regional markets reviewed as distinct entities and data integration to acquire worldwide estimates. This is essential for gaining a thorough knowledge of the industry and ensuring that errors are kept to a minimum.

Some of the variables taken into account for forecasting are as follows:

• Industry drivers and constraints, as well as their current and projected impact

• The raw material case, as well as supply-versus-price trends

• Current volume and projected volume growth through 2032

We allocate weights to these variables and use weighted average analysis to determine the estimated market growth rate.

Primary Validation

This is the final step in our report’s estimating and forecasting process. Extensive primary interviews are carried out, both in-person and over the phone, to validate our findings and the assumptions that led to them.
Leading companies from across the supply chain, including suppliers, technology companies, subject matter experts, and buyers, use techniques like interviewing to ensure a comprehensive and non-biased overview of the business. These interviews are conducted all over the world, with the help of local staff and translators, to overcome language barriers.

Primary interviews not only aid with data validation, but also offer additional important insight into the industry, existing business scenario, and future projections, thereby improving the quality of our reports.

All of our estimates and forecasts are validated through extensive research work with key industry participants (KIPs), which typically include:

• Market leaders

• Suppliers of raw materials

• Suppliers of raw materials

• Buyers.

The following are the primary research objectives:

• To ensure the accuracy and acceptability of our data.

• Gaining an understanding of the current market and future projections.

Data Collection Matrix

Perspective Primary research Secondary research
Supply-side
  • Manufacturers
  • Technology distributors and wholesalers
  • Company reports and publications
  • Government publications
  • Independent investigations
  • Economic and demographic data
Demand-side
  • End-user surveys
  • Consumer surveys
  • Mystery shopping
  • Case studies
  • Reference customers


Market Analysis Matrix

Qualitative analysis Quantitative analysis
  • Industry landscape and trends
  • Market dynamics and key issues
  • Technology landscape
  • Market opportunities
  • Porter’s analysis and PESTEL analysis
  • Competitive landscape and component benchmarking
  • Policy and regulatory scenario
  • Market revenue estimates and forecast up to 2032
  • Market revenue estimates and forecasts up to 2032, by technology
  • Market revenue estimates and forecasts up to 2032, by application
  • Market revenue estimates and forecasts up to 2032, by type
  • Market revenue estimates and forecasts up to 2032, by component
  • Regional market revenue forecasts, by technology
  • Regional market revenue forecasts, by application
  • Regional market revenue forecasts, by type
  • Regional market revenue forecasts, by component

Prominent Player

  • Establecimiento Las Marías
  • Cooperativa Agrícola de la Colonia Liebig Ltda
  • HREÑUK S.A.
  • Molinos Río de la Plata SA
  • La Cachuera SA
  • HerboFlora
  • ECOTEAS Organic Yerba Mate
  • Santo Pipo SCL
  • Guayaki Sustainable Rainforest Products Inc.
  • Kraus
  • Pure Leaf Naturals
  • Ecoteas
  • Yuyo Drinks Ltd
  • Mate Factor
  • Wisdom Natural Brands
  • LA Virginia S.A.
  • Others

FAQs

The Difficulty In cultivation of Yerba Mate is major restraint in global Yerba Mate market.

The increasing health awareness is major driver in global Yerba Mate market.

The “Powder” category dominated the market in 2022.

The key players in the market are Establecimiento Las Marías, Cooperativa Agrícola de la Colonia Liebig Ltda, HREÑUK S.A., Molinos Río de la Plata SA, La Cachuera SA, HerboFlora, ECOTEAS Organic Yerba Mate, Santo Pipo SCL, Guayaki Sustainable Rainforest Products Inc., Kraus, Pure Leaf Naturals, Ecoteas, Yuyo Drinks Ltd, Mate Factor, Wisdom Natural Brands, LA Virginia S.A., Others.

“Latin America” had the largest share in the Yerba Mate Market.

The global market is projected to grow at a CAGR of 4.9% during the forecast period, 2023-2032.

The Yerba Mate Market size was valued at USD 2207.82 Million in 2023.

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